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SynaPix Announces Acquisition of Alchemy 3D Technology; Companies Combine Forces to Develop Products for Visual Effects Creation.

LOWELL, Mass.--(BUSINESS WIRE)--Feb. 11, 1999--SynaPix, Inc. today announced that it has acquired Alchemy 3D Technology, LLC, (Belmont, MA), developers of vision-based 3D recovery technology used to create visual effects for the television and feature film industry. SynaPix is developing next-generation solutions designed to greatly improve and automate the processes required to manipulate and mix computer-generated 3D imagery with 2D live-action sequences. The two companies are combining talent and technologies to establish clear leadership in the increasingly important and emerging area of visual analysis for broadcast and entertainment special effects.

"Alchemy 3D has the industry-leading technology used to recover highly accurate 3D camera paths and point geometry from film and video sequences," says Curt Rawley, President and CEO of SynaPix. "We look forward to combining our visions and technologies to develop breakthrough solutions for visual effects creation."

"We recognize SynaPix as a pioneer in the visual effects industry, forging an important and revolutionary approach to integrating 2D and 3D media," says Dr. Ali Azarbayejani, President of Alchemy 3D. "Joining forces with SynaPix provides the opportunity for our technology to have a greatly increased impact."

Alchemy 3D's recovery engine is the foundation technology for Alias|Wavefront's Maya Live(tm) product. Under terms of the acquisition, SynaPix will support all technology agreements and product development efforts underway. SynaPix plans to incorporate Alchemy 3D's advanced technologies in future SynaPix products. The company will demonstrate its offerings in April at the National Association of Broadcasters convention in Las Vegas.

For more information please contact SynaPix Headquarters: 650 Suffolk Street, Lowell, Massachusetts, 01854. Tel: +1.978.970.5300. Fax: +1.978.934.0020.

SynaPix and its products are trademarks of SynaPix, Inc. Alchemy 3D Technology is a copyright of Alchemy 3D Technology, LLC. Alias is a registered trademark, and Alias|Wavefront and Maya are trademarks of Alias|Wavefront, a division of Silicon Graphics Limited. All other trademarks and registered trademarks are the property of their respective owners.
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Date:Feb 11, 1999
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