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Sweet secrets for sale.

Those looking to start a business lickity split will be happy to hear the leases for the two Manhattan Mary's Dairy and Chocolate Bar locations are not the only things included in the $175,000 price tag.

Potential buyers could also be scooping up equipment, fixtures and "secret" recipes.

"I've been getting bites and nibbles," said Perry Rothenberg, of JDF Realty, who is handling the sale of the popular parlours. "It seems like a ready situation for someone to step into."

[ILLUSTRATION OMITTED]

Located at 171 W. Fourth St. and 158 First Ave., with 525 s/f and 700 s/f respectively, the ice cream parlor is situated in Greenwich and East Villages, two established areas of the city.

"The East Village is a very hip area, probably the most popular neighborhood in the city," Rothenberg said.

The current owner of the parlor, famous for such treats as the "Yin Yang," milk chocolate ice creara with bits of Valrhona chocolate, and the "Too Much is Just About Enough," three scoops on a brownie, Krispy Kreme and homemade cookie, is looking to concentrate on his own commercial real estate career.

"After more than 30 years in retail, last year I became a commercial broker and joined Sinvin Realty. I love the firm, and the work," said Steve Rappaport, who also owned Original Leather, a chain of high-end leather stores. "I've been quite successful and just want to be out of retail so I can devote myself to real estate.

"And I don't have to mark down and liquidate profits at the end of the year," he quipped.

Rothenberg said that, although the locations are flexible, if a buyer is looking to make changes, the spaces are perfect for someone ready to hit the ground running.

"All we're looking for is someone to think it's just right of that it needs just a little modification," he said, adding that it would be much costlier for a person to begin a business from scratch, biting off more than he could chew, perhaps.
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Author:Hawryluk, Maggie
Publication:Real Estate Weekly
Date:Sep 19, 2007
Words:339
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