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Stiffy's falls flat as vodka drinks pulled from shelves.

A DRINK called Stiffy's will be taken off the shelves after a complaint was upheld that it linked alcohol with sexual success.

The Independent Complaints Panel, which enforces the Portman Group's code of practice on the promotion of alcohol, said the name alluded to sexual success.

The 20 per cent proof Stiffy's Jaffa Cake and Kola Kubez vodka drinks will be removed from shelves after the decision.

The panel found "that while the company may not have deliberately set out to link the product with sexuality, the brand name alluded to sexual success and accordingly found the product in breach of the responsibility code".
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Publication:Coventry Evening Telegraph (England)
Date:Nov 9, 2011
Words:104
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