Sterling Commerce, an expert in business to business (B2B)
solutions, announced the launch of its new "Dare to Compare"
campaign. The main objective is to help organizations in the creation of
electronic commerce projects. To do this, Sterling Commerce plans to
help CIOs define their technological priorities and select the best
alternative of the B2B integration solutions. "We invite all
organizations who are interested in becoming more efficient and
productive to participate in this initiative. We are interested in
organizations using the necessary tools for the creation of B2B projects
to carry the growth effectively," said Carlos Escobar-Unda,
director of Marketing and Alliances for Sterling Commerce Latin America.
With 30 years of experience in B2B solutions, Sterling Commerce will be
an asset to companies seeking productivity growth.