Southwest Airlines launches gift card.
Southwest Airlines (NYSE: LUV) is to launch a gift card.
The airline said that from 1 November 2005 the card can be purchased and redeemed online at its web site, http://www.southwest.com.
The Southwest gift card is only available for purchase on the airline's web site, and may be redeemed at any Southwest Airlines location, such as southwest.com, a Southwest airport ticket counter, or by calling the airline's toll-free reservations line. It reportedly never expires and will not lose value over time.
The gift card can be purchased in any amount starting at USD10.
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|Publication:||Airline Industry Information|
|Article Type:||Brief Article|
|Date:||Oct 20, 2005|
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