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Skipper's Names New President, New Locations and New Menu.

Business Editors


Brad Barnett, formerly chief financial officer of Skipper's, has been promoted to president and chief executive officer of the multi-state seafood chain and its corporate parent Seattle Crab Co.

Paul Baird, the previous Chief Executive Officer, resigned on July 10 to pursue other opportunities. Baird had been with the Company as president since 1995.

"This is a very exciting time for both Skipper's and me," said Barnett. "We have a well-established presence in the quick service seafood market with a loyal customer base. Additionally, we have a great opportunity to increase our market share with the addition of new locations and a creative new menu. This menu includes a number of healthy alternatives in addition to our famous fish and chips."

Barnett joined the Company in July 1999. He previously served as acting president and CEO of Marsee Baking in Portland, Oregon and before that as vice president of operations and real estate for 400 gas and convenience stores with Clark Oil and Refining in St. Louis.

The eight new locations that just opened include Auburn, Longview, Lynnwood, Spokane and Port Angeles, Washington; Orem, Utah and Salem, Oregon. Two more new locations will open in Boise, Idaho, and Salt Lake City, Utah in the next few weeks. The company is aggressively seeking additional locations in Washington and Oregon.

The new menu items include the addition of several grilled items and old-fashioned real ice cream milkshakes to the existing menu of fish and chips. The new menu is currently installed in half of the Skipper's locations and is already contributing substantially to gross receipts. The new grilled items include salmon, halibut, chicken, hamburgers and a variety of specialty Caesar salads aimed at health conscious consumers.

The company continues to focus on growth in the Northwest. With 10 openings in the past year and a half, they now have 79 Skipper's in Washington, Oregon, Idaho, Utah, Montana and Alaska and two more scheduled to open soon. Additionally, they own and operate a full-service seafood restaurant, Seattle Crab Co., at Northgate, just northeast of downtown Seattle.
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Publication:Business Wire
Date:Jul 16, 2001
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