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Signal boost.

Two weeks ago we noted that northwest Arkansas radio station owner Stephen Buder had sold two stations (one of which he had ownership stake in) in a $3.9 million deal.

Now Butler is spending about $150,000 to increase the strength of two of the AM stations owned by his Butler Broadcasting Co. The deal is awaiting approval from the Federal Communications Commission.

The talk radio stations, KFFK-AM, 1390, of Rogers, and KREB-AM 1190, "The Fan" in Bentonville, are the local ESPN affiliates.

KREB-AM is a 2.5-kilowatt station that Butler plans to upgrade to five kilowatts. KFFK's signal will be increased from one to five kilowatts.

Butler said the stations' current geographic reach is south to the Bobby Hopper Tunnel on Interstate 540 and halfway up to Joplin, Mo. The new strength would stretch the local ESPN affiliates from Interstate 40 to Joplin, he said.
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Title Annotation:Outtakes
Author:Turner, Lance
Publication:Arkansas Business
Article Type:Brief Article
Geographic Code:1USA
Date:Nov 22, 2004
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