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Seattle Residents Want Their Mortgage Gone, Says Dex One Survey Conducted by Harris Interactive.

Dex One Will Pay Off One Homeowner's Mortgage

SEATTLE -- If Seattle residents could wave a magic wand and make one major debt disappear, they'd choose to eliminate their mortgage, according to a new survey conducted by Harris Interactive([R]) and released today by the sponsor, Dex One Corporation (NYSE: DEXO).

As part of their Dex Away Your Mortgage Sweepstake, Dex One will pay off one Seattle homeowner's mortgage - up to $350,000. According to a Harris Interactive survey commissioned by Dex One more than one of every three (35 percent) Seattle residents would choose to pay off their mortgage if they magically could eliminate one debt. And that's what Dex One is going to do. Dex One is a leading marketing solutions company. (Photo: Business Wire)

When asked if they could pay off one of their debts, more than one of every three (35 percent) Seattleites would choose to pay off their mortgage. Nationwide, Americans appear more desirous of eliminating that debt, as 42 percent of all U.S. adults would choose to eliminate their mortgage. More than 1 in 4 (27 percent) Seattleites would pay off credit card debt and slightly less (19 percent) would pay off student loans.

Along with the Dex Your Debt Survey results, Dex One, a leading local marketing solutions company, announced the Dex Your Mortgage Away Sweepstakes. The company will pay off one Seattle resident's mortgage - up to $350,000.

Nationally, credit card debt appears a lesser, but still important concern. Less than 1 in 5 (19 percent) U.S. adults would choose to pay it off. Even lower was student loan payoffs at less than 1 in 10 (8 percent).

"As an integral part of the Seattle community, with our directory in more than 3 of 4 households and our retailers representing roughly 40,000 local families and employees, we were searching for a way to give back and help those residents who support our customers every day," said Robin Hager, vice president of sales for the Northwest region at Dex One. "The Dex Your Debt Survey told us Seattle residents want help with their mortgage, so that's what we're going to do."

In addition to the mortgage payoff, Dex One will also announce weekly winners of $1,000 gift cards to be used at any of Dex One's 4,000 Seattle advertisers beginning in late June.

While the majority of Seattle residents would save the money from not having a mortgage payment (77 percent), many also want to spend. More than half would make home improvements (53 percent) and nearly a third (31 percent) would dine out more.

For details and instructions on how to enter the Dex Your Mortgage Sweepstakes, see your new Dex One Seattle directory.

This survey was conducted by phone within the United States by Harris Interactive on behalf of Dex One Corporation from June 9-June 13, 2011 among 1,163 adults ages 18 and older, of whom, 166 reside in Seattle. Results were weighted to reflect the U.S. adult population. For complete survey methodology, including weighting variables, please contact Harris Interactive at 1-877-919-4765.

Dex One is also making a video news release available discussing this information. The video can be found at

About Harris Interactive

Harris Interactive is one of the world's leading custom market research firms, leveraging research, technology, and business acumen to transform relevant insight into actionable foresight. Known widely for the Harris Poll and for pioneering innovative research methodologies, Harris offers expertise in a wide range of industries including healthcare, technology, public affairs, energy, telecommunications, financial services, insurance, media, retail, restaurant, and consumer package goods. Serving clients in over 215 countries and territories through our North American, European, and Asian offices and a network of independent market research firms, Harris specializes in delivering research solutions that help us - and our clients - stay ahead of what's next. For more information, please visit

About Dex One Corporation

Dex One Corporation (NYSE: DEXO) is a leading marketing solutions provider helping local businesses and their customers connect wherever and whenever they choose to search. Building on its heritage of delivering print-based solutions, the company provides integrated products and services to help its clients establish their digital presence and generate leads. Dex One's locally based marketing experts offer a broad network of local marketing solutions including online, mobile and print search solutions, such as For more information, visit

Certain statements contained in this press release regarding Dex One Corporation's future operating results or performance or business plans or prospects and any other statements not constituting historical fact are "forward-looking statements" subject to the safe harbor created by the Private Securities Litigation Reform Act of 1995. All forward-looking statements reflect only Dex One's current beliefs and assumptions with respect to future business plans, prospects, decisions and results, and are based on information currently available to Dex One. Accordingly, the statements are subject to significant risks, uncertainties and contingencies, which could cause Dex One's actual operating results, performance or business plans or prospects to differ materially from those expressed in, or implied by, these statements.
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Publication:Business Wire
Geographic Code:1U9WA
Date:Jun 16, 2011
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