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SatisFacts Resident SatisFaction Telesurveys: Take The Guesswork Out of Resident Retention!

SatisFacts Resident SatisFaction Telesurveys and Employee SatisFaction Surveys are products of SatisFacts Research LLC, a national multifamily research firm. These innovative and reliable surveys offer the insights needed to insure that resident and employee retention programs have a sound foundation. SatisFacts helps take the guesswork out of developing these plans. Based in Baltimore, SatisFacts easily services nationwide thanks to our national call center. Clients include firms, such as AIMCO, CAPREIT, Forest City Residential and Grady Management.

What makes our telesurveys so unique, reliable and powerful is the process--telesurveys, not traditional mailed surveys. Due to our call center, 90 percent completion rate and random sampling, SatisFacts reports are typically shipped in only 30 days and are more reliable than mailed surveys. And compared to the cost of just one move-out, our surveys more than pay for themselves by helping you to reduce turnover.

SatisFacts offers a variety of surveys and services. The "Annual" telesurvey, our most ordered report, studies the major issues that impact resident satisfaction and renewals. Reports include an Executive Summary (property's average scores versus national averages), statistics, graphs, comments and individual response pages. Portfolio orders include a summary that compares average scores by question for each property to the company and national averages, thus allowing company service/satisfaction standards to be established. And properties that win our "SatisFacts Superior Resident SatisFaction Award" receive an office display plus award logo to use in ads.

A variety of monthly telesurveys are also offered. The Move-In telesurvey evaluates initial satisfaction and identifies in-unit issues. The Maintenance Follow Up telesurvey helps insure that work orders are acted on promptly and properly. The Pre-Renewal telesurvey is a pro-active approach to maximizing renewals by identifying satisfaction issues before renewal letters get sent. SatisFacts also offers Employee SatisFaction surveys, as well as consultation and training services.

SatisFacts Research is headed by Doug Miller, who is also President of The Miller Marketing Group, a national apartment marketing consulting firm. Since the mid 1980s Miller has been involved with the marketing, research, advertising and training functions for nearly 400 apartment communities nationwide. He is frequently published in Units, The Apartment Manager, The Apartment Professional,, Sales & Marketing Magic and numerous apartment association newsletters. In addition, Miller is an "Industry Expert" on Sales & Marketing Magic Online's Marketing Bulletin Board, a facilitator at their annual brainstorming event, and has served on numerous panels such's "Improving Resident Satisfaction and Retention" chat room. SatisFacts is a proud member of the NAA's prestigious National Supplier Council.

To obtain a brochure and sample report, call Doug Miller at 877/733-0672, send an e-mail to, or visit (complete, send a "Contact Us" form).
COPYRIGHT 2001 National Apartment Association
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Apr 1, 2001
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