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STATEMENT BY STROH BREWERY REGARDING STROH ST. PAUL LAWSUIT

 STATEMENT BY STROH BREWERY REGARDING STROH ST. PAUL LAWSUIT
 ST. PAUL, Minn., March 6 /PRNewswire/ -- The following statement may be attributed to The Stroh Brewery Company regarding the Stroh St. Paul lawsuit:
 The Stroh Brewery Company has learned that local attorney Lori Peterson and Eleanor Smeal of Funds For A Feminist Majority are currently holding a press conference to discuss a pending lawsuit against Stroh. Smeal is expected to announce her organization's support of eight women claiming they had been sexually harassed at the Stroh St. Paul brewery.
 Stroh feels that it is unfortunate that an organization such as Funds For A Feminist Majority has taken a position on this very complex legal issue without having requested or received a balanced factual picture.
 "People are properly concerned about the issue of sexual harassment in the workplace. It is appropriate that they donate personal funds to support efforts to improve the workplace for women. However, we feel that Ms. Peterson's sensationalized litigation and media campaign are only exacerbating the gap between men and women," said George Kuehn, Stroh senior vice president. "Since the lawsuit was filed, Ms. Peterson's media campaign has misrepresented, distorted and ignored certain facts of the case. We are saddened that a powerful organization such as Funds For A Feminist Majority has chosen to represent a minority of women when the overwhelming majority of women at the St. Paul brewery enjoy working for Stroh."
 Kuehn said other facts ignored by Ms. Peterson include:
 -- Every female employee at the St. Paul brewery has been interviewed and encouraged to come forward with any incidents of harassment or hostility. These women have overwhelmingly reported feeling comfortable in the work environment and have good relationships with their male co-workers.
 -- In the isolated instances in which women encountered an offensive incident, their complaints were dealt with promptly and effectively, in their view.
 "The women report that Stroh is a good place to work. In fact, since acquiring the brewery in 1983, Stroh has more than doubled the number of women working at the plant," Kuehn said.
 An example of the sensationalism of the lawsuits is found in the claim that Stroh created a hostile working environment for women through the advertising it produced for Old Milwaukee beer.
 "This charge is absolutely ludicrous and misguided. There is absolutely no connection between the commercials we air and the allegations of sexual harassment at our St. Paul brewery," Kuehn said. "We have never encouraged our male workers to violate the rights of women, whether through our advertising or our corporate philosophies, and we take seriously any claims of harassment. We have and will continue to investigate all harassment charges reported to us and will take disciplinary action when appropriate.
 "Furthermore, Stroh has a long history of producing tasteful and conservative advertising that strictly adheres to the beer industry's guidelines as well as the rules of the Bureau of Alcohol, Tobacco and Firearms (BATF).
 "At the time that many of the instances of inappropriate behavior were alleged to have occurred, Old Milwaukee commercials featured its 'locations' format, in which beer drinkers enjoyed the outdoors with Old Milwaukee beer. The Swedish Bikini Team did not appear on the scene until the spring of 1991, long after Ms. Peterson's clients had allegedly been harassed.
 "Also contrary to Ms. Peterson's assertions, Stroh has never produced marketing materials that are pornographic, nor have any inappropriate materials been displayed throughout our plant," he added.
 "We're dealing with human lives. Stroh employees are hard-working, decent men and women with families," Kuehn said. "The plaintiffs and their attorney in this case are turning a sensitive and serious issue into a sensationalized circus."
 Kuehn added that due process will not be served if such tactics continue. "We are concerned that Ms. Peterson is not interested in letting the judicial process take its course. Rather, she is seeking to create publicity for herself, and through distorted statements, has unfairly generated negative feelings toward Stroh."
 -0- 3/6/92
 /CONTACT: Lacey Logan of The Stroh Brewery Company, 313-446-3118 or 313-881-8309/ CO: The Stroh Brewery Company ST: Minnesota, Michigan IN: FOD SU:


JG-SK -- DE033 -- 6075 03/06/92 17:53 EST
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Date:Mar 6, 1992
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