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SPRINT JOINS THE ATLANTA PROJECT; COMPANY TO SUPPORT WEST FULTON CLUSTER

 ATLANTA, Sept. 27 /PRNewswire/ -- Sprint (NYSE: FON), one of the world's leading providers of telecommunications services and one of the largest employers in Atlanta, has joined The Atlanta Project (TAP) as a corporate partner.
 The company, through its Major Accounts Group and the Sprint Foundation, will assume responsibility for supporting the residents of the West Fulton Cluster as they work to improve the community's quality of life.
 "Our corporation is headquartered in Kansas City, but we have been a large and growing presence in Atlanta for many years now," commented David W. Dorman, president of Sprint's Major Accounts Group. "Indeed, we now have 1,600 employees in the Atlanta area and those employees -- through what is known as Sprint's Atlanta Community Relations Team -- are the ones who really are behind this step.
 "Our employees decided they wanted to make a major commitment and to give something back to the Atlanta community," added Dorman. "And as they surveyed all the worthwhile projects that are underway in this great city, The Atlanta Project stood out as the one offering the hope of long-term, positive change."
 The Atlanta Project has been described as the most ambitious urban habitat improvement project in America. The vision of former President Jimmy Carter and his Carter Center, TAP seeks to revitalize a major U.S. city literally on a neighborhood-by-neighborhood basis, channeling the talent and goodwill of the community into one coordinated attempt to replace poverty and despair with hope and opportunity.
 Within each of the 20 clusters, the residents organize a steering committee to assess the community's needs and problems, set priorities and develop strategies for action. Thus, one cluster may decide that housing is its top priority, while another decides that public schools deserve the most attention. Each cluster has its own full-time coordinator and assistant coordinator who work with "loaned executives" from the corporate and university partners to help residents empower themselves.
 The West Fulton Cluster is located in northwest Atlanta, sprawling on either side of Bankhead Highway. Historically, the area includes the original Atlanta neighborhood in which educated African-Americans settled. Today, the area has a total population of approximately 8,100, of whom 25 percent are living below the poverty line. The cluster is the home of two elementary schools, the West Fulton Middle School, several small parks, a new branch library, a senior citizen center, an office of the Department of Family and Children Services (DFACS) and the Fulton County Jail.
 Sprint's decision to become a corporate partner of the West Fulton Cluster was announced Saturday, Sept. 25, during the 1993 Bankhead Community Festival. The company expects to name its "loaned executive" within the next few weeks.
 The decision by Sprint to join the Atlanta Project means that 17 of the 20 clusters now have full-time corporate support. Other cluster or project sponsors include BellSouth, Home Depot, Georgia Power, The Coca- Cola Co., First Union Bank, NationsBank, UPS, Wachovia, Equifax, Trust Co. Bank, AT&T, the J.W. Marriott Corp., Turner Broadcasting System, South Trust Bank, Delta Air Lines, Airport Hilton, Bank South, Arthur Andersen and Andersen Consulting, John Harland Co., Atlanta Gas Light, First Southern Bank and Northern Telecom.
 Atlanta is the national headquarters of the Sprint Business Services Group's sales force, which is responsible for marketing long-distance telephone services to business customers within the United States.
 Sprint is a diversified international telecommunications company with more than $10 billion in annual revenues and the United States' only nationwide all-digital, fiber-optic network. Its divisions provide global long distance voice, data and video products and services, local telephone services to nearly 6 million subscriber lines in 19 states and cellular operations that serve 42 metropolitan markets and more than 50 rural service areas.
 -0- 9/27/93
 /CONTACT: Norman Black, 404-859-6096, home, 404-578-0679, or Rick Johnson, 404-859-6095, home, 404-421-8820, both of Sprint; or Gwen Davis for The Atlanta Project, 404-881-3418/
 (FON)


CO: Sprint; The Atlanta Project ST: Georgia IN: TLS SU:

DT-IH -- DC008 -- 5918 09/27/93 12:19 EDT
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Publication:PR Newswire
Date:Sep 27, 1993
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