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SPONSORSHiP PLAN iS THE WHEEL DEAL.

SCOTTISHPOWER Renewables (SPR) first joined forces with Scottish Cycling in 2007 when they sponsored one of the country's toughest road races and an inaugural youth series.

Sharing synergy in the generation of power through kinetic energy, both organisations saw the partnership as a natural fit and unveiled the sponsorship programme at Black Law Windfarm.

The SPR Youth Circuit Series became the first competitive race programme for young cyclists in Scotland and, with a cash prize fund of pounds 2000, provided a credible platform for emerging talent to demonstrate their abilities. Open to Youth A (under 16) and Youth B (under 14) riders, the competition was staged over six fixtures on closed circuit tracks in various venues across the country.

The first race was incorporated into the schedule at the Girvan Cycle Race in April 2007 and was attended by 40 of the country's leading junior cyclists.

The Girvan event attracts some of the best amateur and professional cyclists from around the world.

And organisers viewed it as an ideal opportunity to encourage greater participation in cycling by showcasing the calibre of talent in Scotland.

With four-times Olympic gold medalist Chris Hoy at the starting line to inspire the cyclists, the race was hard-fought and exciting.

Keith Anderson, director of SPR, said:

"The runaway success of the British cycling team at the 2008 Beijing Olympics, led by Hoy, and the exposure that has ensued is just the catalyst the sport needs to recruit new individuals across all disciplines - from track and road to BMX and mountain biking.

"With all eyes on the 2012 Olympics, there's a whole generation of gifted and committed youth cyclists in Scotland training to make their mark."

CAPTION(S):

ON THE RIGHT TRACK: Cyclist James McCallum helps launch the 2007 ScottishPower Renewables sponsorship programme at Black Law Windfarm, and below, Olympic hero Chris Hoy, who has given the project his backing
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Title Annotation:Sport
Publication:Daily Record (Glasgow, Scotland)
Date:Sep 17, 2008
Words:314
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