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SPECIALIZED INSTRUMENTATION: INDUSTRIAL ANALYTICAL AND MEDICAL TRADE AND INVESTMENT MISSION

 DEC. 5-10, 1993,
 BERLIN AND LEIPZIG, GERMANY
 WASHINGTON, Sept. 14 /PRNewswire/ -- The German Federal Ministry of Economics, in cooperation with the U.S. Department of Commerce, is organizing and co-hosting a mission to Berlin and Leipzig in eastern Germany from Dec. 5-10 for U.S. firms in the industrial, analytical and medical instrumentation industry. This will be the first such cooperative mission of the German Ministry of Economics and U.S. Department of Commerce to bring American companies to investigate trade and economic opportunities in eastern Germany.
 This effort highlights the commitment of both governments to revitalizing the new federal states of Germany and offers American companies an excellent opportunity to explore specific trade and investment opportunities in the region. Meetings will be arranged for participants with potential business partners and private sector representatives from various industrial sectors.
 The U.S. instrumentation industry has maintained its strong global competitive advantage. This sector offers excellent prospects in Germany. Four of the 20 best U.S. export prospects for Germany are in the instrumentation field: laboratory scientific instruments, pollution and process controls, and high-tech medical instrumentation. Germany's instrumentation industry sales went up 3.2 percent in 1992 to $12.5 billion, with roughly equivalent domestic and foreign sales. The eastern German precision mechanics and optics industry is being revitalized in Jena -- the home of Carl Zeiss Jena GmbH -- and elsewhere. The eastern German states offer good candidates as partners for U.S. firms as there has been a long tradition of producing precision goods and instruments in eastern Germany.
 Burson-Marsteller and The Brock Group are assisting the German Ministry of Economics in attracting U.S. companies to the region and are coordinating this event.
 -0- 9/14/93
 /CONTACT: Kyra Cheremeteff of Burson-Marsteller, 202-833-4831, or Paul Fekete of The Brock Group, 202-296-1901, both for the German Federal Ministry of Economics/


CO: German Federal Ministry of Economics; U.S. Department of Commerce ST: District of Columbia IN: SU:

DC-DS -- DC005 -- 1744 09/14/93 11:57 EDT
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Publication:PR Newswire
Date:Sep 14, 1993
Words:334
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