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SOLO SERVE CORPORATION REPORTS OCTOBER SALES

 SAN ANTONIO, Nov. 4 /PRNewswire/ -- Solo Serve Corporation (NASDAQ-NMS: SOLO) today reported sales of $11.0 million for the four week period ended Oct. 30, 1993, an increase of 7.8 percent over sales of $10.2 million during October 1992. The company's comparable store sales increased 0.9 percent during the four week period ended Oct. 30, 1993, as compared with the same period in 1992.
 The company's year-to-date sales of $120.4 million for the 39 weeks ended Oct. 30, 1993, represent an increase of 12.6 percent over sales of $106.9 million for the same period in 1992. The company's year-to-date comparable store sales decreased 5.0 percent.
 During the month, the company closed its two Solo Serve stores in Dallas and opened one Solo Serve store in Montgomery, Ala., bringing the total number of stores in operation to 47 at Oct. 30, 1993, compared to 41 at Oct. 31, 1992.
 The company also announced that Thomas R. Kelly Jr. has joined the company as senior vice president of merchandising. Kelly was previously executive vice president-merchandising at Goody's Family Clothing Stores in Knoxville, Tenn., from 1990 to 1993. During his tenure with Goody's, Kelly participated in the growth of that company's sales from $273 million in 1990 to $455 million in 1992. Robert J. Grimm, president of Solo Serve Corporation said: "We are extremely pleased Tom has joined the company. His extensive retail background and managerial success will provide experienced leadership to assist us in achieving our merchandising objectives."
 Solo Serve Corporation operates a chain of off-price retail stores offering a wide selection of name brand and other merchandise at prices 20 percent to 60 percent below traditional department and specialty stores. The company currently has 38 Solo Serve stores in Texas, Louisiana and Alabama, and nine Half & More stores in Texas and Louisiana.
 -0- 11/4/93
 /CONTACT: Timothy L. Grady of Solo Serve Corporation, 210-662-6262/
 (SOLO)


CO: Solo Serve Corporation ST: Texas IN: REA SU: SLS

TW -- NY029 -- 0580 11/04/93 09:39 EST
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Publication:PR Newswire
Date:Nov 4, 1993
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