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One bar purchased equals one bar donated. In fact, every purchase of a Soapbox product provides a bar of soap--or a month of clean water--to a person in need in the U.S. or elsewhere in the world. The social-mission-based personal care brand recently unveiled new packaging for their line of body washes, bar soaps, liquid hand soaps and hair care, which features the buy-one-give-one business model. At press time, the website ticker showed that 2,663,510 bars of soap had been donated.

Anthem, a global creative agency, was honored with a Bronze award of excellence in the 47th Creativity International Packaging Awards, in the Health and Beauty Packaging category, for its package redesign for Soapbox Soaps.

Sold in Target, Walmart, Meijer's and other major grocery stores, the new look of Soapbox aims to elevate the hand-selected ingredients while bringing a luxe look to their affordable price point (all under $10). Products are free of SLS SLES, parabens, silicone and artificial colorants. They are also cruelty free, not tested on animals, and Made in the USA.

More info: www.soapboxsoaps. com

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Title Annotation:JUST / OUT
Publication:Beauty Packaging
Date:Dec 1, 2017
Previous Article:Cosmetics Cartons Shine at PPC's 2017 Design Competition: SOFT TOUCH COATING AND FOIL STAMPING ADD TO TACTILE APPEAL.

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