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SMS Gets More Personal for Telecom Serbia with Comverse SMS Personal and SMS Router.

WAKEFIELD, Mass. -- Comverse, a subsidiary of Comverse Technology, Inc. and the world's leading supplier of software and systems enabling network-based multimedia enhanced communication and billing services, today announced that Telecom Serbia, a mobile operator in Serbia, has selected Comverse SMS Personal and SMS Router to add SMS personalization capabilities and broaden SMS service options.

New SMS Personal services personalize SMS usage in several ways. Personal Signature lets users create a signature and other text that appears automatically on outgoing SMS messages. Using SMS Auto Reply, users set up "out-of-office" messages that respond immediately and automatically to text messages that arrive when the user is too busy to answer. Users gain the ability to forward SMS messages to friends and to automatically send copies of all incoming and outgoing SMS messages to a designated email account to be stored and treated as email messages.

In addition, for both business and personal use, SMS Virtual Private Network makes possible the creation of special SMS user groups of any size with special short dialing numbers and Call Line Identification (CLI) recognition for nicknames. Comverse SMS Router supports all of these new services and extends them beyond the home network to include inter-carrier texting and roaming.

"The new SMS Personal services expand SMS functionality, bringing SMS closer in line with user needs and with preferences for self-expression," said Zoran Stanisic, Director for Network Department at Telecom Serbia. "Our users want to be able to do more with SMS, and the ongoing immense popularity of SMS gives these new services a strong business case."

"SMS Router is a key enabler of a fully flexible, modular SMS Next-Generation Open Environment whose benefits include better SMS network optimization, cost reduction, and innovative service options like SMS Personal," said Gadi Bahat, President of Comverse EMEA. "Demonstrating responsiveness to user needs, these services may provide Telecom Serbia with a competitive edge that can translate into increased customer satisfaction, greater revenues and lower churn."

About Telecom Serbia

Under the GSM license agreement of June 9, 1997, the Government of the Republic of Serbia authorized the Joint Stock Telecommunications Company Telekom Srbija A.D. as a license holder to establish, manage and provide the services of the public digital cellular mobile telephony in the entire territory of the Republic of Serbia, according to GSM standards.

On August 9, 1997, the Federal Ministry of Telecommunications assigned to Telekom Srbija A.D. for the period of validity of license, frequencies in 900 MHz spectrum for introducing GSM system. Mobile Telephony of Serbia officially started with commercial use on August 1998. Telekom Srbija A.D has become majority share holders (65%) of the Bosnian operator Telekom Srpske and with nearly 700K new users.

With nearly four million its own users, Mobile Telephony of Serbia has today a market share of 65.21% in Serbia, and functional operability on 900, 1800Mhz. Also based on the license (given in August 2006) Mobile Telephony of Serbia has first started with commercial use of 3G network in December 2006.

About Comverse

Comverse, a subsidiary of Comverse Technology, Inc. (OTC: CMVT.PK), is the world's leading provider of software and systems enabling network-based multimedia enhanced communication and billing services. The company's Total Communication(SM) portfolio includes value-added messaging, personalized data and content-based services, and real-time converged billing solutions. Over 450 communication and content service providers in more than 120 countries use Comverse products to generate revenues, strengthen customer loyalty and improve operational efficiency. For additional information, visit the Comverse website at or the Comverse Technology website at

All product and company names mentioned herein may be registered trademarks or trademarks of Comverse or the respective referenced company(s).

Note: This release contains "forward-looking statements" under the Private Securities Litigation Reform Act of 1995 that involve risks and uncertainties. There can be no assurances that forward-looking statements will be achieved, and actual results could differ materially from forecasts and estimates. Important factors that could cause actual results to differ materially include: the results of the investigation of the Special Committee, appointed by the Board of Directors on March 14, 2006, of matters relating to the company's stock option grant practices and other accounting matters, including errors in revenue recognition, errors in the recording of deferred tax accounts, expense misclassification, the possible misuse of accounting reserves and the understatement of backlog; the impact of any restatement of financial statements of the company or other actions that may be taken or required as a result of such reviews; the company's inability to file reports with the Securities and Exchange Commission; the effects of the delisting of the company's common stock from The Nasdaq National Market and the quotation of the company's common stock in the "Pink Sheets," including any adverse effects relating to the trading of the stock due to, among other things, the absence of market makers; the right of holders of the company's ZYPS to require the company to repurchase their ZYPS as a result of the delisting of the company's shares from NASDAQ at a repurchase price equal to 100% of the principal amount of ZYPS to be purchased; risks of litigation and of governmental investigations or proceedings arising out of or related to the company's stock option grants or any other accounting irregularities or any restatement of the financial statements of the company, including the direct and indirect costs of such investigations and restatement; risks associated with integrating the businesses and employees of the Global Software Services division acquired from CSG Systems International, Netcentrex S.A. and Netonomy, Inc.; changes in the demand for the company's products; changes in capital spending among the company's current and prospective customers; the risks associated with the sale of large, complex, high capacity systems and with new product introductions as well as the uncertainty of customer acceptance of these new or enhanced products from either the company or its competition; risks associated with rapidly changing technology and the ability of the company to introduce new products on a timely and cost-effective basis; aggressive competition may force the company to reduce prices; a failure to compensate any decrease in the sale of the company's traditional products with a corresponding increase in sales of new products; risks associated with changes in the competitive or regulatory environment in which the company operates; risks associated with prosecuting or defending allegations or claims of infringement of intellectual property rights; risks associated with significant foreign operations and international sales and investment activities, including fluctuations in foreign currency exchange rates, interest rates, and valuations of public and private equity; the volatility of macroeconomic and industry conditions and the international marketplace; risks associated with the company's ability to retain existing personnel and recruit and retain qualified personnel; and other risks described in filings with the Securities and Exchange Commission.

These risks and uncertainties discussed above, as well as others, are discussed in greater detail in the filings of the company with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent Quarterly Reports on Form 10-Q and Current Reports on Form 8-K. These documents are available through the company, or its website,, or through the SEC's Electronic Data Gathering Analysis and Retrieval system (EDGAR) at The Company makes no commitment to revise or update any forward-looking statements in order to reflect events or circumstances after the date any such statement is made.
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Publication:Business Wire
Date:Feb 7, 2007
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