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SMITH NAMED VICE PRESIDENT-MEDIA DIRECTOR OF REIMEL CARTER ADVERTISING

SMITH NAMED VICE PRESIDENT-MEDIA DIRECTOR OF REIMEL CARTER ADVERTISING
 PHILADELPHIA, Nov. 20 /PRNewswire/ -- Sheila Smith has been named vice president, media director of Reimel Carter Advertising, a full- service advertising and marketing communications agency.
 Ted Reimel, president of the $26 million, Philadelphia-based agency, made the announcement yesterday.
 Smith, who joined Reimel Carter in February 1990 and was promoted to associate media director in February 1991, is only the fourth media director since the agency's inception in 1962.
 Prior to joining Reimel Carter, Smith acquired her advertising background and media expertise on both coasts. Most recently, she served as the media director for a Philadelphia-based full-service advertising agency. During an eight-year sojourn on the West Coast, Smith served as associate media director of Western Marketing Group, the in-house agency for L'Ermitage Hotel Group of Beverly Hills, and as a media executive of MBS West in Santa Monica, a media buying service with clients in the motion picture, political and tourism fields. While residing in California, Smith attended Santa Monica College and UCLA, where she majored in advertising/communications.
 A Delaware Valley native, Smith currently resides in Philadelphia and is a member of the Philadelphia Ad Club.
 Reimel Carter, known as the "image makers," is a full-service agency with more than 30 commercial, institutional and industrial clients.
 /delval/
 -0- 11/20/91
 /CONTACT: Lorraine DeGennaro of Reimel Carter, 215-735-3200/ CO: Reimel Carter Advertising ST: Pennsylvania IN: ADV SU: PER


MP-MK -- PH009 -- 5325 11/20/91 10:13 EST
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Date:Nov 20, 1991
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