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SHEA STADIUM TO CONVERT TO COCA-COLA PRODUCTS

 SHEA STADIUM TO CONVERT TO COCA-COLA PRODUCTS
 NEW YORK, Nov. 26 /PRNewswire/ -- A superstar is about to be


added to the line-up at Shea Stadium.
 The New York Mets announced today that Shea Stadium will be serving Coca-Cola products as part of a new exclusive five-year agreement with the Coca-Cola Bottling Company of New York and Coca-Cola USA.
 The agreement, currently being finalized, includes Coca-Cola signage throughout the stadium, promotional programs and an advertising package with WWOR-TV for broadcasts of the Mets games.
 "We are excited about Coca-Cola, with its long and valued association with professional baseball at all levels, joining us," said Al Harazin, general manager, New York Mets. "The addition of Coca-Cola is a real plus for the Mets, and we are delighted they will be a part of our line-up for the next five years."
 "We are pleased to have the opportunity to work with the Mets," said Jim Maloney, chairman and chief executive officer, Coca-Cola Bottling Company of New York. "We view the relationship as a marketing partnership and we'll work hard to provide the Mets and their fans the very best the soft drink industry has to offer."
 With the Shea Stadium addition, Coca-Cola now becomes a sponsor of every major New York sports arena and professional team. Coca-Cola USA also now has product availability in 25 out of 26 Major League Baseball parks.
 -0- 11/26/91
 /CONTACT: Allan O'Neil of New York Coke, 203-625-4005, or Jay Horwitz of the New York Mets, 718-565-4330/ CO: New York Mets; Coca-Cola Bottling Company of New York; Coca-Cola
 USA ST: New York IN: ADV SU: CON


BN-BR -- AT012 -- 7407 11/26/91 14:57 EST
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Copyright 1991 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Nov 26, 1991
Words:278
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