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1-54 out of 54 article(s)
Title Type Date Words
What Marketers Need To Know About CBD: AS CONSUMERS DABBLE WITH CANNABIDIOL, MARKETERS LOOK TO CASH IN. Mar 4, 2019 865
Lisa Topol: DDB NEW YORK'S CO-CCO FINDS INSPIRATION EVERYWHERE--INCLUDING IN DOG AGILITY. Feb 4, 2019 651
Crikey, That's A Good Idea: WHY A FAKE DUNDEE MOVIE WAS THE BEST WAY TO BOOST U.S. TOURISM TO AUSTRALIA. Jan 28, 2019 491
School Is in Session: THIS EDITORIAL SHOP KNOWS ALL THE TRICKS TO CREATING COMPELLING STORIES IN POSTPRODUCTION. Editorial Dec 3, 2018 270
Andy Goeler. Nov 5, 2018 598
The Future Is Now: TOP MARKETERS EXPLAIN HOW EMERGING TECH IS RESHAPING THEIR INDUSTRIES. Oct 1, 2018 672
LET'S FACE IT: META MARKETING IS BACK IN VOGUE. HERE'S WHY. Sep 24, 2018 791
Fan Festival: HOW HBO STARTED INSECURE'S SEASON 3 ON A HIGH NOTE. Sep 17, 2018 671
#MeToo-Era Marketing: WHAT RETAILERS CAN LEARN FROM AERIE AND GATORADE ABOUT FEMINISM. Aug 6, 2018 823
GONE IN 60 DAYS: HOW MARKETERS ARE LEVERAGING POP-UP SHOPS TO BOOST BRANDS. Jul 23, 2018 840
Mark Mullen: PLANE ACROBATICS HELP THIS VP OF STRATEGY DREAM UP KILLER EXPERIENCES FOR BRANDS. Jun 11, 2018 552
Clowning Around For a Cause: HOW RED NOSE DAY RAISED $100 MILLION FOR CHILDREN IN NEED, IN JUST 3 YEARS. May 21, 2018 893
Brand Nue: THIS MUSICAL AGENCY LEVERAGES DATA AND TASTE TO FIND THE PERFECT BANDS FOR BRANDS. May 21, 2018 320
Brands Dance Their Way to Center Stage: APPLE, UNIQLO AND RAG & BONE FIND CONNECTION THROUGH MOVEMENT. May 14, 2018 870
PANTY RAID: STARTUPS ARE USING COMFORT AND INNOVATION TO STEAL BUYERS FROM ESTABLISHED BRANDS. Apr 30, 2018 849
Fast-Casual's New Menu for Success: AS MILLENNIALS ABANDON CHAINS, HERE'S WHAT TGI FRIDAYS AND OLIVE GARDEN ARE DOING TO KEEP UP. Apr 9, 2018 876
ADS GO HOLLYWOOD: WHY BRANDS ARE FAKING OUT CONSUMERS WITH CAMPAIGNS DISGUISED AS MOVIE TRAILERS. Mar 5, 2018 718
Denise Korn: KORN DESIGN'S FOUNDER CREATES RELATABLE SPACES AND PLACES FOR HER HOSPITALITY AND REAL ESTATE ESTATE CLIENTS THROUGH UNCONVENTIONAL MEANS. Mar 5, 2018 578
How Squarespace Created a Killer Super Bowl Spot: AUTHENTICITY AND JOHN MALKOVICH FOR THE WIN. Jan 29, 2018 795
Musical Matchmaker: DANIEL SENA PAIRS BRANDS AND BANDS TOGETHER FOR THE SUPER BOWL. Jan 29, 2018 532
SONIC BRANDING IS BOOMING: MARKETERS ARE USING SOUND TO MAKE BRANDS MORE RECOGNIZABLE TO CONSUMERS. Jan 15, 2018 692
From Day One: THIS AGENCY PUTS STORYTELLING FIRST TO CONNECT BRANDS AND CONSUMERS IN AN INCREASINGLY MOBILE WORLD. Jan 15, 2018 280
Leijas: the New York-based agency helps brands find their passion and define themselves. May 8, 2017 202
Absolutely everywhere Absolut Lime's launch at the Grammys hits the red carpet, TV, social and a bull's-eye. Mar 27, 2017 698
Erich & Kallman: the co-founders of this fledgling San Francisco agency are applying their 'fast, lean and famous' mantra to brands like Chick-fil-a and General Mills. Mar 27, 2017 232
Get in formation: how agencies and media companies celebrated international women's day. Mar 13, 2017 180
Courting controversy: under Armour endorsers come out against CEO'S pro-trump comments. Feb 13, 2017 152
Ray of light: 72 and Sunny builds a bright new home in the heart of Dumbo. Feb 13, 2017 388
Oberland: the New York-based shop creates socially responsible campaigns and an office culture that is reflective of its work. Feb 13, 2017 212
Sadoun to succeed Levy as Publicis Chairman, CEO. Jan 30, 2017 175
Hero Group: this New York agency helps big brands like Pfizer reach millennial audiences with purpose-driven marketing. Dec 5, 2016 164
Should 'The Voice' model be used by HR? As marketers put pressure on agencies to diversify, shops like FCB and DDB worldwide are testing new programs that seek to take the bias out of hiring. Nov 7, 2016 615
Agency Hackathons are catching on: intensive teamwork can lead to creative breakthroughs for clients. Apr 18, 2016 605
Hyperbolous: this veteran adman knows that good work and solid relationships are the secrets to courting clients from another agency. Apr 18, 2016 171
Basic: this brand design shop combines a youthful staff with California cool to help marketers connect with their millennial audiences. Apr 11, 2016 157
Ansira: this St. Louis-based agency leverages data to deliver the most precise marketing messages for Marquee clients like Coca-Cola, Ford and L'Oreal. Mar 28, 2016 201
Stopping the poachers. Mar 21, 2016 1891
Getting real about sexual violence: PSAS use blunt talk and graphic images to promote awareness and action, while others turn to metaphors and star power. Mar 14, 2016 557
Startup economy for agencies: Publicis Groupe among those investing in entrepreneurial ventures and picking up fresh ideas for clients. Mar 7, 2016 561
Amy Schumer, singing sheep and Kung Fu Panda: 10 Super Bowl spots to watch. Feb 1, 2016 1033
Siltanen & Partners: after creating one of the most iconic ads in recent memory, Rob Siltanen opened his own shop just outside of L.A. where he uses creative to drive big returns. Feb 1, 2016 192
Kre8 media: how a Florida-based digital marketing agency rolled the dice with online poker and built a direct response business that creates game-changing campaigns. Jan 25, 2016 197
Doing well by doing good: there's a cottage industry of agencies helping brands craft corporate social responsibility campaigns. Dec 14, 2015 608
Remaking Publicis. Brief article Dec 7, 2015 135
Digital media management: this L.A. agency works across the entertainment industry helping a-list stars and movie studios navigate the digital space. Nov 16, 2015 149
Technically speaking ... GE marketing chief Linda Boff on the evolution of storytelling in the new digital industrial era. Interview Oct 12, 2015 963
Lisa Utzschneider: Yahoo's CRO knows how to make numbers work for clients but wishes the term 'big data' would disappear. Interview Oct 12, 2015 464
Women athletes sell stuff, too: largely bypassed for big endorsement deals, brands are finally putting female stars in the game. Sep 21, 2015 606
The Halo Group: a New York-based branding and marketing agency's social-centric approach allows global brands to reach their target U.S. audiences. Sep 14, 2015 160
Mechanica: a digital shop established in a Massachusetts barn creates campaigns for restless marketers that need to keep up with the times. Jul 20, 2015 178
Future lions: where are they now? The AKQA program, honoring the next generation of advertising talent, celebrates 10 years. Jun 15, 2015 236
Jim Moriarty: 72 and Sunny's latest hire knows brands that do good do well. Interview Jun 15, 2015 463
Sam Sifton: the New York Times' food editor dishes on Instagram, recipes and New York City. Interview Jun 8, 2015 425
Michael Rapino: live nation CEO on the customer journey, new vice channel and why rock stars are genius marketers. Interview Mar 16, 2015 505

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