Printer Friendly

Research and Markets: Key features, Trends and Developments of OTC Market in Eight Major World Regions Analysed.

DUBLIN, Ireland -- The Global OTC environment is becoming increasingly competitive & complex. One key survival factor, now and for the future, is rapid access to the most accurate & up-to date intelligence on the marketplace. This reference book provides the essential mix of OTC market data and analysis. Completely revised for 2004, OTC YearBook 2004 contains brand new chapters together with expanded coverage of key features. Presented in a concise, easy-to-use format, OTC YearBook 2004 provides facts & figures together with unique insight into the major issues facing OTC markets around the globe.

Features of this Yearbook include:

"Hot Topics" brand new chapter focusing on the key OTC "hot topics", analysed by our team

A succinct and well-informed assessment of the global OTC market in 2003

The popular New Technology feature, introduced last year, is brought right up to date.

Key market features, trends and developments in eight major world regions.

Even better coverage of the 15 leading markets worldwide:

- Topline market data by category, leading marketers and brands;

- Country-by-country review of classification, switch environment, pricing, advertising and distribution

Coverage of the leading OTC categories now shows developments listed by individual sub-category, together with category values and growth.

All the major M&A, j-vs and alliances, 1996-2003.

Profiles of the top 20 brands in concise bullet format.

Success factors behind 10 major to-OTC switches.

Benchmark Reference Tables

- Legal status of ingredients

- Company ownership

- Brands and marketers

- OTC glossary

- OTC manufacturers' associations

The vital facts and figures for the top OTC companies across the world.

Companies mentioned in this report include:

- Johnson & Johnson

- GlaxoSmithKline

- Pfizer

- Wyeth

- Bayer

- Novartis

- Taisho

- Boehringer Ingelheim

- Procter & Gamble

- Bristol-Myers Squibb

- Roche

- Schering-Plough

- Aventis

- Takeda

- Sanofi-Synthelabo

- Boots

- Cadbury-Schweppes

- Merck KGaA

- Otsuka

- Sato

OTC Category Review includes:


Cough, cold & allergy


Vitamins, minerals & supplements



Leading Top 20 OTC Brands :














NicoDerm CQ







For more information visit
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Aug 16, 2004
Previous Article:GPS Industries' Inforemer Selected by Maryland National Golf Club.
Next Article:FPL Media Advisory - 5:30 A.M.

Related Articles
APS Conference: Middle East Gas Developments; Importance of Venezuela.
Research And Markets: Analysis Sales Of Pet Food And Pet Care Products At Both World And Regional Levels, As Well As In Over 50 Individual Countries.
Research and Markets : The World Market for Private Label.
Research and Markets: Consumer Packaging is Analyzed at Both World and Regional Levels, as Well as in over 50 Individual Countries.
Sales of Soft Drinks Are Analysed at Both World and Regional Levels with Forecasts to 2009.
Supply of Wine on the Global Market Fell in 2004, Resulting in Higher Average Prices.
Identify the Major Companies Operating in the World's Hot Drinks Market.
The Cosmetics and Toiletries Industry; Expansion at the Upper End of the Market, the Trend towards Convenience and New Product Developments.
New CBRE report reveals who's buying the world.
Global office investment surges.

Terms of use | Privacy policy | Copyright © 2018 Farlex, Inc. | Feedback | For webmasters