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Remodeled pub keeps neighborhood charm on tap.

Byline: RETAIL NOTEBOOK By Randi Bjornstad The Register-Guard

It's got a new name, new look and new owners, but the restaurant at West 19th Avenue and Jefferson Street still caters to the residents of the neighborhood - and, of course, still wholeheartedly welcomes visitors from farther afield, its owner says.

The eatery formerly known as Jake's Place now goes by the name of Jefferson St. Grill, under the ownership of longtime Eugene residents Mike and Julie Chown. The couple opened the Jefferson St. Grill at 605 W. 19th Ave. around Thanksgiving, after spiffing up the place to create what Mike Chown calls a neighborhood pub atmosphere.

"We put in new paint, new lights, and we redid the bar - the place is a lot lighter now," Mike Chown said. "We want it to be a place where the neighborhood can gather, and we offer a wide variety of excellent pub food." Specialties include pork tenderloin, prime rib, ravioli, chicken piccata, burgers and salads, and a veggie melt, he said.

The grill serves lunch and dinner. Hours are 11 a.m. to 9 p.m. Tuesday through Saturday.

Mike Chown says he has been in Eugene since 1970 and has spent the last 30 years running the Oregon Liquor Control Commission store at Willamette Plaza - now known as Woodfield Station - at 29th Avenue and Willamette Street.

Julie Chown has lived in Eugene her whole life and has a retail background that includes marketing women's clothing through hosted parties, Mike Chown said.

"I always wanted to own a neighborhood restaurant," he said. "This is our first experience with a restaurant, and the response has been very good."

The Chowns lease the restaurant space from the owner of the Little Y Market next door.
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Title Annotation:Business; The Jefferson St. Grill offers enhanced lighting, a new bar and a wide selection of food
Publication:The Register-Guard (Eugene, OR)
Date:Feb 16, 2007
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