Red Thread Thinking.
Red Thread Thinking
c/o The McGraw Hill Companies
Two Penn Plaza, 11th Floor
New York, NY 10121-2298
9780071808217, $28.00, www.mcgraw-hill.com
RED THREAD THINKING: WEAVING TOGETHER CONNECTIONS FOR BRILLIANT IDEAS AND PROFITABLE INNOVATION provides a fine account of innovation, its business applications and its wellspring and shows how insight may be fostered and developed. Other books tell how innovators translated ideas into products: this differs in showing where to seek inspiration for such ideas, how to create them, and how to nurture their growth and development. Five central threads invite readers to look beyond the box to develop innovative thinking processes, and make for a fine link between business success and developing the thought processes supporting it.
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|Title Annotation:||'Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation'|
|Article Type:||Book review|
|Date:||May 1, 2013|
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