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Reaching out to sufferers; Letters.

ON behalf of Jesmond Dementia Action Alliance I would like to thank Beryl Downing for so generously sharing the experience that she and her husband Tony had in living with dementia "Life is worth living: how one North East family coped with a diagnosis of dementia, Journal, August 13.

Real-life experiences such as Beryl and Tony's are so important in raising awareness of dementia and developing an understanding about how dementia affects individuals and families in different ways, how with the right support and information the lives of people with dementia and their carers can be greatly enhanced and how communities, individuals and businesses can really make a difference.

In striving to create a Dementia Friendly Community in Jesmond, we are fortunate to have Beryl's input into our aims of raising awareness about dementia and the support available and of ensuring that we are guided by people living with dementia and those who have experience of caring for someone with dementia. Another essential part of the project is giving everyone the opportunity to become a 'Dementia Friend' - as Beryl says: "There are lots of no-cost or low cost ways of making life better for families living with dementia and absolutely everybody can join in."

If you would like to become a Dementia Friend, find out more at, and if you want to find out more about Dementia Friendly Jesmond, just google "Jesmond Dementia Action Alliance.

COUN FELICITY MENDELSON, chair of Jesmond Dementia Action Alliance

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Title Annotation:Letters
Publication:The Journal (Newcastle, England)
Article Type:Letter to the editor
Date:Aug 19, 2015
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