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 FONTANA, Calif., March 8 /PRNewswire/ -- Russell/Packard, a Fontana-based residential home builder, has developed a unique system of steel-framing homes that is affordable to the first-time and first-time move-up homebuyers. The system of framing will make its debut in early April at Sundial, a community of 140 residences in the master-planned community of SouthRidge Village in Fontana.
 While steel-framing has been commonplace on commercial construction for more than 30 years and is widely available for expensive custom homes, it has not yet been offered to the first-time and first-time move-up homebuying segment of the market -- steel- framed homes usually carry a price starting from $180,000. Sundial homes are prices form only the mid-$130,000s.
 "Russell/Packard has been building quality homes at affordable prices for more than a decade. We are now enhancing that tradition of quality by introducing, with support from Los Angeles, Calif.- based Angeles Metal Systems, steel-framing to homebuyers, who, up until now, have not had access to this kind of technology," said Lawrence M. Russell, president of Russell/Packard Development.
 "Steel offers many advantages in homebuilding," said Alan McQuoid, president of Angeles Metal Systems. Steel does not shrink, warp, twist or rot. Steel is stronger and more durable than wood, allowing for increased design flexibility. And, steel-framing is impervious to termite damage.
 Sundial's grand opening is scheduled for April 17.
 Founded in 1981 by Lawrence M. Russell, Russell/Packard specializes in building single-family, entry-level and first-time move-up homes. The firm's consistent focus is on superior value at a moderate price. The company has earned wide recognition for achieving this combination throughout its market area.
 -0- 3/8/93
 /NOTE: Black-and-white photos/color slides available upon request./
 /CONTACT: Lily Y. Sun or Kathleen Lauren-Flood of Nelson & Gilmore, 310-376-0296/

CO: Russell/Packard ST: California IN: SU:

LS-MS -- LA019 -- 4056 03/08/93 13:28 EST
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Publication:PR Newswire
Date:Mar 8, 1993

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