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ROSS ROY ADVERTISING NAMED AGENCY FOR DOMINO'S MIDWEST REGION

 ROSS ROY ADVERTISING NAMED AGENCY FOR DOMINO'S MIDWEST REGION
 BLOOMFIELD HILLS, Mich., Aug. 3 /PRNewswire/ -- Ross Roy Advertising, which handles local store marketing for Domino's Pizza nationally, builds on that business by being named the agency for Domino's Midwest Region -- the pizza chain's largest. Ross Roy was awarded the account after working on several successful projects for the region since February.
 Ross Roy will provide the Domino's Midwest Region with a wide range of marketing communications services such as advertising, media buying, direct marketing, database marketing, and marketing training.
 The Midwest Region comprises over 1,300 stores in 13 states: North and South Dakota, Iowa, Nebraska, Minnesota, Wisconsin, Illinois, Indiana, Kentucky, Missouri, Ohio, Michigan and West Virginia.
 "Ross Roy's experience and resources let us bring together all the necessary marketing communications into a single strategy," said Domino's Regional Marketing Director Stuart deGeus. "It's a partnership that will help us get the job done."
 "We're delighted to have additional responsibilities with Domino's," said Ross Roy President Patrick Morin. "And, we're excited about winning in the nation's most competitive pizza delivery region."
 Ross Roy Advertising is a member of Ross Roy Group. The group is composed of seven advertising agencies and marketing communications companies with offices in Michigan, New York, Ohio, California, Florida and Canada. It is the 17th-largest advertising agency in the nation.
 -0- 8/3/92
 /CONTACT: Ron Peterson, 313-567-5013, for Ross Roy Group; or Stuart deGeus of Domino's Midwest Region, 313-930-3624/ CO: Domino's Pizza; Ross Roy Advertising; Ross Roy Group ST: Michigan IN: ADV LEI SU:


JG -- DE018 -- 6330 08/03/92 16:48 EDT
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Publication:PR Newswire
Date:Aug 3, 1992
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