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RONNI CHASEN NAMED SENIOR V.P. OF WORLDWIDE PUBLICITY AT MGM

 CULVER CITY, Calif., Feb. 2 /PRNewswire/ -- Ronni Chasen has been named to the position of senior vice president of worldwide publicity at MGM, Ashley Boone, MGM executive vice president, announced today.
 Chasen, who currently heads her own independent public relations firm, Chasen & Co., will begin her new duties with MGM on Feb. 16. Her appointment follows a very selective search for the right executive to occupy this key marketing position and completes the revamping of the MGM publicity department, which began last year. She will report directly to Bob Dingilian, executive vice president worldwide marketing.
 Chasen has been involved with campaigns on more than 100 pictures, ranging from 1989's Academy Award-winner "Driving Miss Daisy" to "Cocoon" I & II, "The Verdict," "On Golden Pond," "Baby Boom," "Rocky III" and "Rocky IV," Costa Gavras' "Music Box" and "Robin Hood: Prince of Thieves." She has long-standing relationships with some of the industry's top filmmakers, including Richard and Lili Zanuck, Irwin Winkler, Charles Shyer and Nancy Meyers, Mark Rydell, Lee Rich, Morgan Creek Productions, Arnold Kopelson, Bud Yorkin and Harold Becker, among others.
 "Ronni Chasen is one of the most respected publicity executives in the business," Boone said. "We feel that her strength and expertise in developing, positioning and executing productive motion picture campaigns will be a terrific addition to the marketing department."
 "I was both delighted and surprised when MGM approached me about this position," stated Chasen. "I've given this very careful thought, and, although I will miss working with my personal clients on a day-to-day basis, I look forward to this new opportunity with great enthusiasm. I've worked with Bob, Ashley and Laddie on many occasions and welcome a renewed relationship with them. This will be a very exciting period for the company, and I am delighted to join the MGM team." Prior to forming Chasen and Co. in October of 1989, Chasen was executive vice president of motion pictures and head of the motion picture department at Rogers & Cowan. She joined the company in 1980 as senior vice president and took over the reins as executive vice president and head of the motion picture department in 1985. At Rogers & Cowan, Chasen supervised the west coast staffs and was instrumental in strategizing and executing campaigns, as well as in signing important filmmakers. Her strong relationships with the creative talents in the industry are well known. Her film credits at Rogers & Cowan include: "Oh, God!," "Rambo," "First Blood," "Rocky III," "Rocky IV," "The Right Stuff," "Pennies from Heaven," "The River," "Baby Boom," "Absence of Malice," "The Karate Kid II," and "Conan the Barbarian."
 Chasen is also credited with having been key to the strategy and implementation of Oscar campaigns for many films, including "Driving Miss Daisy," "On Golden Pond," "The River" and "Cocoon."
 She also served as director of worldwide publicity for American International Pictures from 1978 to 1980, the two final years of the company under Sam Arkoff. During this period, she supervised the publicity for their most successful films, including "The Amityville Horror," "Love at First Bite" and "Mad Max: The Road Warrior" and began "Dressed To Kill" before departing the company.
 Chasen began her career in publicity with the now-defunct company Steinberg, Lipsman and Brokaw. There, she established relationships with such stars as George Burns, handling his award-winning campaign for "The Sunshine Boys," and was involved in launching Kate Jackson in "Charlie's Angels" and John Travolta when he first emerged on "Welcome Back Kotter."
 Chasen, active in a wide range of charities, is on the guild committee of The Big Sisters of Los Angeles, a member of the A.F.I. 3rd Decade Council, Women in Film, the Academy of Motion Picture Arts and Sciences and is on the board of the USA Film Festival in Dallas.
 -0- 2/2/93
 /CONTACT: Nancy Willen of MGM, 310-280-6168/


CO: Metro-Goldwyn-Mayer ST: California IN: ENT SU: PER

KJ-LS -- LA003 -- 1848 02/02/93 11:45 EST
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Date:Feb 2, 1993
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