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ROBINSON TOWNSHIP IKEA AND MARCAL PAPER TO JOIN TOGETHER TO RECYCLE

 PLYMOUTH MEETING, Pa., July 30 /PRNewswire/ -- IKEA and Marcal have joined forces to put outdated IKEA catalogues to good use.
 To help reduce the amount of paper in landfills, IKEA will be collecting its old catalogues at the store in Robinson Township beginning Monday, Aug. 2.
 The collection will also be expanded to include other four-color glossy magazines and catalogues. Local schools, offices, and households are encouraged to save these paper products and bring them to IKEA.
 Newsprint, phone books, brown bags, corrugated boxes, food boxes and chipboard will not be accepted.
 The paper collected will be transported to Marcal Paper Mills, Inc., in Elmwood Park, N.J., where it will be recycled and used to produce sanitary Marcal tissue products. One of the original innovators of recycled paper, Marcal has been recycling for more than 40 years. All Marcal bath tissue, facial tissue, napkins, and towel products are made from 100 percent recycled paper.
 The annual IKEA catalogue, one of the largest printing jobs in the world, has been printed on chlorine-free paper made from non-old growth forests, for the past two years. This recycling program is another way IKEA is working to reduce harmful effects to the environment from the distribution of its catalogue, the most important marketing tool for the home furnishings company.
 -0- 7/30/93
 /CONTACT: Pamela Diaconis of IKEA U.S. East, 215-834-0180, ext. 247/


CO: IKEA; Marcal Paper Mills, Inc. ST: Pennsylvania, New Jersey IN: REA PAP SU: PDT

MJ-LJ -- PH017 -- 7759 07/30/93 12:33 EDT
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Publication:PR Newswire
Date:Jul 30, 1993
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