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RIPLEY'S GOES TO BRANSON

 BRANSON, Mo., Oct. 28 /PRNewswire/ -- Believe it or not, Branson soon will add a new link in the world's largest chain of amusement- museum attractions with the opening of Ripley's Believe It or Not! scheduled for Spring 1994. The announcement was made today by Sandi Jones, vice president of sales and marketing for the Orlando, Key West and Branson museums.
 Construction is now underway on Country Music Boulevard in the heart of the thriving entertainment sector. The multi-million dollar attraction will feature a spectacular "earthquake-rocked" building design in the "entertainment-rocked" boomtown of Branson.
 Branson's museum will include 13,0000 square feet of global oddities much like those that have entertained and intrigued millions of visitors. As with the 21 Ripley's museums throughout the world, the Branson museum will uniquely reflect the area.
 "We enjoy individualizing each museum," said Jones, "and we are working with several music stars in Branson to gather unusual "facts and artifacts" from the stars for one of our large galleries." The same gallery will feature an elaborate Verbeek carnival organ from Europe and a full-size limousine with a heart-shaped jacuzzi built into the trunk.
 "You never know what you will find in a Ripley's museum!" continued Jones. "For our Branson museum, Forrec International design teams have planned a creative balance between the amusing, historical and educational -- exactly the combination we wanted for Branson," Jones continued.
 Visitors will experience the incredible, yet authentic artifacts that document man's more unusual customs, hobbies, and talents. "Bigs and Littles" , miniatures, unusual collections, art and primitives will be displayed in a maze of themed galleries with video presentations, illusions, music, and interactive exhibits.
 Curiosity-seekers will "meet" eccentric world-traveler and compulsive collector Robert L. Ripley, who visited more than 200 countries before his death in 1949. The famed author opened his first namesake museum at the Chicago World's Fair in 1933 and penned the original Believe It or Not! cartoon strip that even today appears in more than 175 newspapers globally.
 "People of all ages and interests are devoted Ripley's fans," said Jones. "We were amazed to learn that author Stephen King is an ardent fan who gained much of his inspiration from Ripley's books!"
 A complete tour of the Branson museum will take about 90 minutes and will operate seven days a week until 11 p.m. Admission prices will be $8.95 for adults and $5.95 for children ages 4 through 11.
 Ripley's Believe It or Not! is a subsidiary of Jim Pattison Industries, Ltd., one of Canada's largest privately held companies with museums located throughout the United States, Canada, Asia, Australia and the United Kingdom.
 -0- 10/28/93
 /CONTACT: Sandi Jones of Ripley's Believe It or Not!, 407-872-3081/


CO: Ripley's Believe It or Not! ST: Florida IN: LEI ENT SU:

RK-AW -- FL011 -- 7825 10/28/93 11:03 EDT
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Publication:PR Newswire
Date:Oct 28, 1993
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