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RENAISSANCE HOTELS & RESORTS WINS ADVERTISING LAWSUIT BROUGHT BY MARRIOTT CORP., J.W. MARRIOTT JR. AND HYATT CORP.

 MIAMI, July 6 /PRNewswire/ -- Renaissance Hotels & Resorts has won the lawsuit brought by Marriott Corp., J.W. Marriott Jr. and Hyatt Corp. filed in March challenging the "Why the Marriotts (Hyatts, Hiltons) Stay At Renaissance" ad campaign. The decision was handed down on June 30 by the U.S. District Court in Manhattan.
 The court's ruling dismissed all the claims, which included false and misleading advertising, unfair competition, service mark infringement, deceptive trade practices, injury to business reputation and violation of rights of privacy and publicity. In rejecting all of the claims by the plaintiffs, the court found that, "Those advertisements even on a cursory reading by a member of the targeted audience are clearly tongue-in-cheek. I cannot see that any reasonable person would be misled -- even absent the disclaimer."
 Moreover, the court specifically found the claim by J.W. Marriott Jr. regarding a violation of his personal rights of privacy and publicity to be "especially meritless."
 "We have always felt that this lawsuit was ridiculous and we are very pleased that the court agreed with us and showed faith in the intelligence of our consumers," said Erwin J. Rieck, president of Renaissance Hotels & Resorts, the Americas.
 "The court's decision was a complete victory vindicating Renaissance's creative ad campaign," stated Jeffrey King, legal counsel for Renaissance.
 Plaintiffs Hilton Hotels Corp. and W. Barron Hilton dropped their portion of the suit in late March.
 There are more than 50 Renaissance Hotels & Resorts worldwide, catering to the discerning business traveler.
 -0- 7/6/93
 /CONTACT: Susan Revello of Renaissance Hotels & Resorts corporate communications, 305-460-1900; or Jeffrey W. King, Esq., of King, Pagano & Harrison, 202-371-6550, for Renaissance Hotels & Resorts/


CO: Renaissance Hotels & Resorts; Marriott Corp.; J.W. Marriott Jr.;
 Hyatt Corp. ST: Florida IN: LEI SU:


AW-RC -- FL014 -- 8751 07/06/93 16:00 EDT
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Date:Jul 6, 1993
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