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RED ROOF INNS LOWERS THE ROOF ON RATES

 HILLIARD, Ohio, Dec. 18 /PRNewswire/ -- Red Roof Inns will "Lower the Roof" on rates chainwide Jan. 3 through Jan. 31, 1993. The national Lower the Roof promotion will feature reduced room rates at more than 200 of the chain's inns.
 "This is the biggest sale in the history of Red Roof Inns, with room rates beginning at $19.99 at a number of our properties," said Jack Van Fossen, president and chief executive officer. "Through the promotion we hope to attract new business, while at the same time provide those travelers who regularly stay with us an even greater value in lodging."
 Travelers looking for especially low prices on lodging in January will find rates from $19.99 in St. Louis, $23.99 in Atlanta, and $29.99 in Boston, Chicago and Philadelphia. All rooms at the Hilton Head Red Roof Inn will be $24.99.
 The promotion will be supported through a national television, radio and print advertising campaign which features company spokesperson Martin Mull announcing the Lower the Roof promotion.
 Red Roof Inns is the largest privately owned and operated, non- franchised economy lodging chain in the country. Headquartered in Columbus (Hilliard), Ohio, Red Roof Inns owns and operates 209 inns in 30 states from Texas to New Hampshire. For toll-free reservations call 1-800-THE-ROOF (1-800-843-7663) or your travel agent.
 -0- 12/18/92
 /EDITOR'S NOTE: If you plan to feature a certain city, state or destination and would like specific rates, please contact Beth Shannon, 614-876-3417/
 /CONTACT: Beth Shannon of Red Roof Inns, 614-876-3417/


CO: Red Roof Inns ST: Ohio IN: LEI SU:

BM -- CL004 -- 8091 12/18/92 09:43 EST
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Publication:PR Newswire
Date:Dec 18, 1992
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