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RECYCLERS PREPARE FOR GREAT BALLS OF FOIL! INVASION BEGINNING EARTH WEEK

 RICHMOND, Va., April 19 /PRNewswire/ -- Giant balls of aluminum foil constructed by one million students will invade 15 U.S. cities beginning Earth Week (Apr. 18-24), as Reynolds Metals Company presents more than $55,000 in cash prizes to schools in a contest to recycle the heaviest amount of aluminum foil.
 Students at over 1,900 participating elementary and middle schools have competed since January to build the biggest ball of aluminum foil by weight and then recycle it as part of the "Great Balls of Foil!" contest, sponsored by the makers of Reynolds Wrap aluminum foil. Similar contests in 35 cities since 1991 have resulted in more than 1,500 miles of recycled foil to improve the environment.
 To celebrate Earth Week, more than 1,500 schools representing nearly 850,000 students will participate in local contest weigh-ins and awards ceremonies.
 The grand prize for the largest overall amount of foil by weight in each city is $1,000 and $750 will be awarded to the most creative entry.
 Category prizes of $500 (first place), $250 (second place) and $100 (third place) will also be awarded based on the average pounds recycled per student.
 The Great Balls of Foil! contest supports a public awareness and advertising campaign to educate consumers that aluminum foil products are recyclable, begun two years ago by Reynolds Consumer Products Division.
 Culmination of the individual 1993 foil recycling contests during April and May comes on the heels of a March network television commercial launch on recycling Reynolds Wrap aluminum foil. In the TV ad, a recycling-savvy dog (border collie) demonstrates the ease of recycling foil by placing it in a school lunchroom aluminum recycling bin.
 This year marks the 25th anniversary of consumer aluminum recycling, which Reynolds pioneered in 1968. Nationwide, Americans achieved a 68 percent recycling rate for aluminum cans in 1992. Recycling aluminum conserves resources, reduces solid waste and saves 95 percent of the energy it would take to make the same amount of metal from ore.
 Reynolds purchases aluminum cans, household foil and foil containers along with other household aluminum products at more than 600 recycling centers nationwide. Last year, the company recycled a record 560 million pounds of consumer-generated aluminum, including 11.7 billion aluminum beverage cans, and paid recyclers almost $135 million for their efforts.
 1993 Great Balls of Foil! Markets
 City Awards Ceremony Date
 Atlanta April 22
 Chicago April 22
 Delaware April 29
 Denver April 20
 Hartford May 5
 Houston April 22
 Los Angeles April 23
 Milwaukee April 21
 New York City April 21
 Portland, Maine May 15
 Providence, R.I. April 29
 Raleigh/Durham April 27
 Salt Lake City April 24
 Schenectady, N.Y. May 7
 Vermont May 13
 -0- 4/19/93
 /NOTE: Reynolds Wrap is a registered trademark./
 /CONTACT: Anne F. Waring of Reynolds Metals Company, 804-281-2468 or, after hours, 346-0039/
 (RLM)


CO: Reynolds Metals Company ST: Virginia IN: MNG SU:

DC-IH -- DCFNS3 -- 7121 04/19/93 07:31 EDT
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Date:Apr 19, 1993
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