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RECEPTION TO ANNOUNCE OPENING OF 60 CHECKERS RESTAURANTS IN PHILADELPHIA -- 6 P.M. TODAY --

RECEPTION TO ANNOUNCE OPENING OF 60 CHECKERS RESTAURANTS IN PHILADELPHIA
 -- 6 P.M. TODAY --
 A reception to announce the Philadelphia debut of Checkers Drive-In Restaurants Inc. will be held at 6 p.m. today (Sept. 23), in Salon 3, 3rd floor, of the Ritz-Carlton Hotel, 17th and Chestnut streets, Philadelphia.
 Checkers is a Clearwater, Fla.-based fast-food chain that promises 30-second service via a 1950s-style double drive-thru diner design. Plans are to open 60 new restaurants in Philadelphia and the surrounding southern Pennsylvania and New Jersey areas over the next two years. The site of the first Checkers Restaurant will be 58th Street and Baltimore Avenue in southwest Philadelphia.
 Print and broadcast media are invited to attend and cover the reception.
 Also attending the reception will be:
 -- La-Van Hawkins, president and chief executive officer, La-Van Hawkins & Associates (which owns franchise rights for Checkers Drive-In Restaurants in metro Atlanta and Greater Philadelphia)
 -- James E. Mattei, founder, Checkers
 -- Herbert G. Brown, chairman and director, Checkers
 -- Edward G. Rendell, mayor, City of Philadelphia
 -- John F. Street, president, Philadelphia City Council
 Featured at the reception will be the actual 50s-style art deco facade to be used for the 58th Street and Baltimore Avenue Checkers Restaurant.
 CONTACT: A. Bruce Crawley of Crawley, Haskins & Rodgers, 215-922-7184, for Checkers Restaurants.
 /delval/
 -0- 9/23/92


CO: Checkers Drive-In Restaurants Inc. ST: Pennsylvania IN: FOD SU:

MJ-CC -- PH040 -- 2767 09/23/92 15:51 EDT
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Publication:PR Newswire
Date:Sep 23, 1992
Words:237
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