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RAYOVAC INTRODUCES REUSABLE ALKALINE SYSTEM

 MADISON, Wis., June 15 /PRNewswire/ -- Rayovac Corporation, one of the world's leading battery manufacturers, unveiled a major technological breakthrough today with the introduction of Renewal"--a reusable alkaline battery system. Using unparalleled technology, Renewal offers consumers a state-of-the-art battery that has the power and long life of a regular alkaline but can be reused 25 times or more when recharged in a Renewal Power Station."
 Rayovac's new Renewal reusable alkaline batteries will out-perform Nickel Cadmium (NiCad) rechargeable batteries. On its initial use, Renewal will last up to three times longer than a fully charged NiCad. And, unlike NiCad rechargeable batteries that must be charged before first-time use, Rayovac's Renewal batteries come fully charged. Compared to the three-month shelf life of NiCads, Renewal batteries hold their charge up to five years so they are ready to use when needed.
 Renewal reusable batteries have no cadmium added and are 99.975 percent mercury-free. Although the technology for rechargeable alkaline batteries has been around for years, the Renewal alkaline battery incorporates completely new patented construction and components.
 Rayovac licensed the U.S. manufacturing rights for the reusable alkaline battery from a Canadian company, Battery Technologies, Inc. (BTI). Rayovac, which has refined the technology over the last two years, is producing the new reusable alkaline battery in the United States.
 Renewal batteries will come in the most popular sizes -- AAA, AA, C and D, and will be available in retail outlets across the country this fall.
 In addition to the new reusable alkaline batteries, Rayovac has introduced two chargers or Power Stations: a portable wall unit that charges up to four Renewal AA or AAA batteries; and a table-top unit for charging up to eight of any Renewal combination D, C, AA or AAA.
 The Power Stations feature a state-of-the-art computer chip that monitors and charges each Renewal battery individually to maximize performance on every charge. Made in the United States, the Power Stations have been designed exclusively for Renewal batteries and will not charge NiCads or any other type of battery. Renewal AA and AAA batteries will charge in three to five hours, Cs and Ds overnight.
 This revolutionary new charging system monitors each Renewal battery more than 200 times per second to regulate battery voltage and control incoming currents, ensuring Renewal batteries are fully charged for maximum power and performance.
 "Renewal is the most environmentally responsible battery on the market today," said Thomas F. Pyle, Jr., chairman, president and chief executive officer for Rayovac Corporation. "This battery combines the long life and performance qualities of alkaline in a reusable, no- cadmium-added system."
 Pyle added that this system will fill a niche in the marketplace for people who are looking for a "hassle-free" reusable battery system that offers convenience, performance and value.
 Renewal batteries will retail between $5 to $6 for C and D two packs or AA and AAA four packs. The price for the Power Stations will run $15 for the smaller wall unit and $30 for the family unit.
 Rayovac is the third largest and fastest-growing battery manufacturer in the United States. Consumers can call Rayovac's hotline, 1-800-237 7000, to request a Renewal brochure.
 -0- 6/15/93
 /CONTACT: John Daggett of Rayovac Corporation, 608-275-4912, or Patti Morrison of Edelman Worldwide, 312-280-7014, for Rayovac Corporation/


CO: Rayovac Corporation ST: Wisconsin IN: CHM SU: PDT

LD -- NY009 -- 1983 06/15/93 09:30 EDT
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Date:Jun 15, 1993
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