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Articles from RAC - Revista de Administracao Contemporanea (March 1, 2014)

1-9 out of 9 article(s)
Title Author Type Words
A theoretical essay on TV show placement and its effects on consumers/Um ensaio teorico sobre placement televisivo e seus efeitos sobre o consumidor. de La Martiniere Petroll, Martin; Prado, Paulo Henrique Muller 10089
Antecedents of resistance to enterprise systems: the Brazilian managers' view/Antecedentes a resistencia a sistemas empresariais: a perspectiva de gestores Brasileiros. Macedo, David Gradvohl; Gaete, Luciano; Joia, Luiz Antonio 9606
Coletanea em Administracao Publica. Resena de libro 115
Editorial. Kimura, Herbert 628
Employee perception on transactional and transformational changes in a public organization/Percepcao dos funcionarios sobre mudancas transacionais e transformacionais em uma organizacao publica. Domingos, Sergio Gabriel; Neiva, Elaine Rabelo 8876
Entrepreneurial alertness and the causation and effectuation approaches to entrepreneurship/Alerta empreendedor e as abordagens Causation e Effectuation sobre empreendedorismo. Faia, Valter da Silva; Rosa, Marco Aurelio Garcia; Machado, Hilka Pelizza Vier 9514
Information technology investments and supply chain governance. Dolci, Pietro Cunha; Macada, Antonio Carlos Gastaud 8933
Relationships between resistance to change and organizational commitment of public employees from Minas Gerais/Relacoes entre resistencia a mudanca e comprometimento organizacional em servidores publicos de Minas Gerais. Marques, Antonio Luiz; Borges, Renata; Morais, Kelly; Silva, Mariane Coimbra 7189
The Social Media Strategist: Building a Successful Program from the Inside Out. Laruccia, Mauro Maia Resena de libro 862

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