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R.R. DONNELLEY RESPONDS TO SEARS CATALOG ANNOUNCEMENT

 CHICAGO, Jan. 25 /PRNewswire/ -- R.R. Donnelley and Sons Company Chairman and CEO John R. Walter issued the following statement in response to Sears Roebuck and Co.'s announcement that it will discontinue its catalog operations by year-end 1993:
 "Sears Roebuck and Co.'s decision to discontinue its catalog operation, as part of its efforts to streamline its merchandise group, reflects the challenging marketing environment facing all merchandisers," said Walter. "We have enjoyed 80 years of partnership with Sears and will work with them to achieve their new objectives.
 "The loss of Sears' catalog work, which accounts for about 1-1/2 percent of R.R. Donnelley's total sales, may force us to reconsider the economic viability of operating our catalog production facilities in Chicago and Elgin." These facilities are the primary Donnelley locations used to produce Sears catalogs.
 The company said that while it was still studying the full impact of Sears' announcement, the proposed changes will not have an ongoing material effect on Donnelley's results of operations. Other R.R. Donnelley customers may adjust their merchandising plans in an attempt to secure a portion of the estimated $3.3 billion in sales Sears generated through its catalog division.
 R.R. Donnelley is the world's largest commercial printer of catalogs, newspaper advertising inserts, magazines, books, directories, financial printing and computer documentation. Headquartered in Chicago, the company employs more than 30,000 and operates printing plants, sales offices, service centers and subsidiaries in more than 140 locations in North America, Europe, the Caribbean and Asia.
 -0- 1/25/93
 /CONTACT: Robert Pyzdrowski, Sr. VP, Manufacturing Catalog Group; Diane M. Dunne, Mgr. Corp. Communication, 312-326-8419; or Ronald G. Eidell, Sr. VP & Treasurer, 312-326-8375, all of R.R. Donnelley/
 (DNY S)


CO: R.R.Donnelley and Sons Company; Sears, Roebuck and Co. ST: Illinois IN: PUB SU:

LR -- NY078 -- 8630 01/25/93 15:00 EST
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Date:Jan 25, 1993
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