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R.J. REYNOLDS TOBACCO INTERNATIONAL ENTERS DOMINICAN REPUBLIC MARKET

R.J. REYNOLDS TOBACCO INTERNATIONAL ENTERS DOMINICAN REPUBLIC MARKET
 WINSTON-SALEM, N.C., July 2 /PRNewswire/ -- R.J. Reynolds Tobacco International, Inc. announced today that it has entered the Dominican Republic cigarette market through a license agreement with Compania Anonima Tabacalera (CAT).
 Under the agreement, CAT will produce, distribute and sell RJR's Winston cigarette brand. This marks the first RJR cigarette product to be produced and sold in the Dominican Republic.
 RJR's other key international brands, Camel and Salem, may be introduced at a later date.
 Winston, which dominates the nearby Puerto Rican market and is popular among travelers between both islands, will be sold in the growing premium-price segment, which today holds more than 60 percent share of the market.
 R.J. Reynolds Tobacco International is a unit of New York-based RJR Nabisco, Inc., an international consumer products company. RJR Nabisco's other business units are R.J. Reynolds Tobacco Co. and the Nabisco Foods Group.
 -0- 7/2/92
 /CONTACT: Brenda H. Follmer of R.J. Reynolds Tobacco International, 919-741-3160 or 919-765-4992/ CO: R.J. Reynolds Tobacco International, Inc.; RJR Nabisco, Inc. ST: North Carolina IN: TOB SU: LIC


EA-BN -- AT012 -- 6244 07/02/92 14:34 EDT
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Publication:PR Newswire
Date:Jul 2, 1992
Words:198
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