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Quebecor Printing Achieves Controling Interest of Swedish Printer TINA.

MONTREAL--(BUSINESS WIRE)--Aug. 19, 1998--Quebecor Printing (ME:IQI.) (TSE:IQI.) (NYSE:PRW) announced today it has achieved controlling interest of Tryckinvest i Norden AB (TINA AB), Scandinavia's largest printer.

Quebecor Printing now owns a total of 6,049,306 shares representing approximately 58.1 percent of TINA shares. Quebecor Printing's position results from the Company's purchase of shares on the open market and the exercise of irrevocable undertakings from certain shareholders.

Quebecor Printing announced on July 9, 1998 its recommended offer to acquire all of the shares of TINA for the approximate sum of US$221 million plus the assumption of US$51 million in debt. The acquisition is subject to 90 percent of shareholders tendering their shares and compliance with Swedish regulatory provisions. The offer is open for acceptances until August 21, 1998.

The acquisition is a 30 percent expansion of Quebecor Printing's European operations and will strengthen the Company's position as one of Europe's leading commercial printers by extending its rotogravure network throughout Scandinavia while providing a market position through exports into Russia and the Baltic States. With SEK1.6 billion (US$205 million) in annual revenue, TINA is the leading magazine and catalog printer in Scandinavia and the largest rotogravure printer with 57 percent of the Scandinavian rotogravure market.

Quebecor Printing Inc., a diversified global commercial printing company, is the largest commercial printer in Canada and one of the largest in the United States and Europe. The Company is a market leader in most of its major product categories which include magazines, inserts and circulars, books, catalogs, specialty printing, related services, CD-ROM mastering and replicating, directories as well as checks, bonds and banknotes. The Company has over 27,000 employees working in more than 115 printing and related facilities in the United States, Canada, France, the United Kingdom, Spain, Germany, Chile, Argentina, Peru, Mexico and India.

Note to Editors: For further detail on the acquisition, please consult Quebecor Printing News Release and Backgrounder issued July 9, 1998

CONTACT: Quebecor Printing Inc.

John Paul Macdonald, 514/954-0101

or

800/567-7070
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Date:Aug 19, 1998
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