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QUICK & REILLY, INC. STRENGTHENS MARKETING DIVISION; APPOINTS CHARLES SCHWAB EVP TO EVP OF ITS MARKETING/ADVERTISING

 NEW YORK, Jan. 12 /PRNewswire/ -- Quick & Reilly, Inc. today announced the appointment of Mark S. Brandin, (43), to executive vice president, marketing and advertising for the brokerage firm. Mr. Brandin was formerly executive vice president, capital markets/trading at Charles Schwab & Co. Prior to that, he also managed all marketing, advertising and product development for the retail, equity, option and fixed income programs, including the launch of Schwab's image-building network television advertising campaign.
 In his new position, Mr. Brandin will be responsible for national advertising, product and services promotion, and client marketing services. He replaces William A. Coppel, who has been named vice president of corporate administration and special projects for Quick & Reilly, Inc.
 Tom Quick, president of Quick & Reilly, Inc. offered the following, "We are pleased to have Mark join our team. His extensive marketing experience and proven track record of success within the financial services industry should be instrumental in furthering the Firm's aggressive marketing objectives as we continue to offer our clients new products and services. We expect his marketing acumen to be invaluable in our efforts to position the Firm for future growth through the 1990s and build on our image as a premier discount brokerage firm."
 Mark Brandin commented, "I am delighted to be joining Quick & Reilly, Inc. Not only is it in an ideal position as a discount brokerage firm, with its large and loyal customer base, but it also has grown consistently in size and profitability over the years. In addition, it is part of a larger, integrated company that differentiates itself through its successful diversity into the clearing and specialist businesses.
 "Moving forward, I believe that Quick & Reilly, Inc. is well- positioned to further expand on its brokerage services and capabilities to meet the changing needs of consumers. I look forward to the challenge of building and strengthening the Firm's franchise in discount brokerage services."
 Quick & Reilly, Inc., a leader in the discount brokerage industry, currently services over 750,000 customers through law offices in every major U.S. city. This month the firm will complete the first phase of an ambitious national expansion plan which opened 24 new branch offices over the past 18 months. The Company previously announced that it will continue its successful expansion program and plans to add 18 new branch offices over the next 15 months.
 Quick & Reilly, Inc. (founded in 1974), was the first member firm of the New York Stock Exchange to offer discounted commissions to individual investors. The Company is headquartered in New York City.
 -0- 1/12/94
 /CONTACT: Les Zuke of Quick & Reilly, Inc., 212-747-6876; or Marissa Moretti or John M. Cathey of Dewe Rogerson, Inc., 212-688-6840/


CO: Quick & Reilly, Inc. ST: New York IN: FIN SU: PER

TW -- NY032 -- 1377 01/12/94 11:16 EST
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Publication:PR Newswire
Date:Jan 12, 1994
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