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Predicting Technology.

Predicting Technology Thomas E. Vass The Great American Business & Technology Press c/o Maryglenn McCombs Book Publicity 2817 West End Avenue, Suite 126-274 Nashville, TN 37203 9780979438806, $24.95 www.Gabby-Press.com

In "Predicting Technology: Identifying Future Market Opportunities And Disruptive Technologies", economist Thomas E. Vass draws upon his many years of experience as a leading expert on the impact of technological innovation to support his thesis that as technology continues to evolve at an ever increasing pace, local, regional, national, and international corporate businesses cannot merely keep up with the ever growing number of innovations, but to insure their success in today's highly competitive markets, they must be able to identify trends and predict technology, both in terms of marketing opportunities technology will afford, as well as the disruptions technological advancements can occur to existing practices with respect to manufacturing, transportation, distribution, communication, etc. Enhanced with numerous diagrams and tables, "Predicting Technology" addresses a variety of marketplace concerns including how to identify new markets, the impact of technology on jobs and income, and most especially, how to take advantage of rapid technological changes. Informed and informative, "Predicting Technology' is exceptionally well written and 'reader friendly', making it an invaluable and practical read for anyone charged with the responsibility of insuring their company's ability to properly and profitably adjust to technological developments, challenges, and opportunities.
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Publication:Small Press Bookwatch
Date:Aug 1, 2007
Words:225
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