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Platinum Debit Card from Al Rajhi Bank A qualitative leap for customers of Excellence.

Al Rajhi Bank today launched the Visa Platinum Debit card featuring various leisure and travel perks under the Visa Platinum Privileges program to high-profile consumers. The move comes as the demand for tailored premium products becomes increasingly important to its growing number of high net worth individuals in the Kingdom. Al Rajhi Platinum debit card increases the client's choice on how to pay for products and services

In addition to being accepted at more than 29 million merchants locations and more than one million ATMs worldwide the card offers a host of, Platinum merchant privileges; a 24-hour concierge service which is developed to provide cardholders with professional support to meet all their personal and professional need. The Visa Platinum debit concierge service and its network of world class resources ensure customers are in good hands wherever they may be in the world. Al Rajhi Visa Platinum cardholders will also have access to the Visa Platinum Club, Visa Platinum Golf, Platinum Events, and Unique Travel programs. `

"Al Rajhi Visa debit card has been designed to meet the expectations of the bank's specially selected big spenders and its features and benefits are in tune with their lifestyles. We are very proud to be introducing this exclusive card to our high net worth clients. This product underscores our commitment to offering the best possible card products to our retail customers." Said Saeed AlGhamdi, Deputy CEO of AlRajhi Bank

"Visa International is committed to extending electronic payments to the Saudi community and economy. Visa's premium products and solutions can meet the diverse needs of the cardholders and we look forward to enabling more of the market's consumers to experience the convenience, and security, of Visa products," said Ihab Ayoub, General Manager, Visa Saudi Arabia.

"Premium cards carry a certain status, however, that alone is not enough to interest the affluent. It is a card's added value benefits that attract them, which is why Al Rajhi bank partnered with Visa and took the lead in delivering premium debit card benefits and privileges exclusively tailored for individual needs. The Platinum Debit Card will also feature an enhanced website; medical and legal referral; lost and stolen card reporting; and emergency card replacement." added Dr. Saleh AlFuraih, Head of Consumer Finance, Al Rajhi Bank.

Today's banking clients have become more discerning in choosing the products and services they entrust us to offer them The Platinum Card goes beyond client expectations to offer privileges that have made Visa the standard bearer in global financial card services. We are pleased to partner with Visa to introduce this new product and thus raise the level of financial services throughout the country further," concluded D. Anand, General Manager of Retail, AlRajhi Bank.

AlRajhi Bank is one of the largest joint stock companies in the KSA, with a Head Office in Riyadh and six additional regional offices across the country. AlRajhi's expanding banking network, one of the largest in the country, accepts all internationally-issued Visa smart-chip cards. AlRajhi recently posted SR 1,602 million in net earnings in the first quarter of 2008, growing 2.1 per cent over last year's SR 1,569 million for the same period.

About Visa Visa operates the world's largest retail electronic payments network providing processing services and payment product platforms. This includes consumer credit, debit, prepaid and commercial payments, which are offered under the Visa, Visa Electron, Interlink and PLUS brands. Visa enjoys unsurpassed acceptance around the world and Visa/PLUS is one of the world's largest global ATM networks, offering cash access in local currency in more than 170 countries.

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Date:Jul 6, 2008
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