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Pittsburgh brewery debuts new brew.

The Pittsburgh Brewing Co. has announced the introduction of its first new product, J. J. Wainwright's Select Lager beer, since returning to local ownership early last year.

"J.J.'s" is an all-malt beer, the brewer reported, and crafted in the tradition of its namesake, a 19th century Pittsburgh brewer.

"This product represents a real milestone for the brewery," said Jack Isherwood, president of Pittsburgh Food & Beverage, the brewery's parent company. "Quality beers have been a part of Pittsburgh and Pittsburgh Brewing for more than a century. J.J.'s blends our tradition of excellence with innovation."

The idea for the new product originated with Isherwood, who commissioned Mike Carota, the brewmaster at Pittsburgh Brewing, to produce the new brew. The company's archives provided Carota with the recipe idea and inspiration for the name, Isherwood said.

"Crafting the beer has been a real pleasure," Carota said. "More and more Americans are looking for specialty beers with full-bodied taste. [Consumers] no longer have to look to imports to find it.

"We now make one of the finest beers in the world right here in the city of Pittsburgh," the brewer added.

J.J.s Wainwright's Select became available on January 18 in 12-oz. non-returnable bottles at select bars and restaurants around the Pittsburgh area. The beer will also be available by special order in other western Pennsylvania markets.
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Title Annotation:Pittsburgh Brewing Co.; J.J. Wainwright's Select Lager
Publication:Modern Brewery Age
Article Type:Product Announcement
Date:Feb 8, 1993
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