Pinning down this season's top interior trends; Pinterest is the site where design fans love to lust over luxury. GABRIELLE FAGAN discovers its style winners and inspiring ideas.
IThose are the fashion-forward trends identified by Pinterest, the social media site where millions find inspiration for their homes, and which has recently revealed its new Best of Pinterest UK Interior Awards, whose judges included designers Matthew Williamson and Kelly Hoppen.
"Pinterest is the ideal tool for creatives," says Kelly. "I only wish this inspirational and informative platform was around when I first started in design 40 years ago. It's so interesting to be able to look at the trends and styles of people worldwide and how each individual, culture or country interpret those."
We're all getting braver about experimenting in our homes according to Adele Cooper, UK and Ireland country manager at Pinterest. "The Interior Awards highlight that people are adventurous with their home decor ideas and confident to experiment with colours, textiles and even DIY to personalise their living spaces." Here are the key trends that emerged from the awards...
DREAMY & DIY Sustainable home decorating is on the rise, with Britons growing more confident about DIY and making the most of inexpensive materials and discovering plywood kitchens (which recorded 182% more saves on Pinterest than last year).
Homes are no longer running with one colour scheme, with printed wallpaper recording 250% more saves than last year and navy bedrooms up 182%.
Plywood is a favoured choice for those who want a 'green' living style and sustainablekitchens.co.uk is one of the companies specialising in eco- friendly design. Its kitchen, featuring plywood cabinetry, above starts from PS25,000, and was a runner-up for Best Kitchen IT'S ALL ABOUT SHAPES & SIZES Maths may not be your strong point but featuring geometric shapes is essential if you want your home style to add up, according to Pinterest.
Hexagons featured 93% more than last year, with herringbone tiles running a close second, and circular mirrors third.
Show off all the angles with an oversized geometric wall mural, right, from muralswallpaper.co.uk, which also has a stunning neutral shades world map wallpaper mural, above, both from PS25 per square metre. All murals are custom-sized and made to order If money's no object, a Jonathan Charles geometry cabinet, PS4,719 from sweetpea andwillow.com, is a masterclass in marquetry and conjures an optical geometric illusion BRING OUTDOORS IN Houseplants - the hip decorating statement of style from the late Sixties and early Seventies - are back in vogue and create a lush outdoor/indoor vibe. They're particularly popular for living rooms and for conjuring an exotic, steamy atmosphere in a bathroom, especially hanging plants in a shower (up 302% on last year).
Houseplants are in tune with our current passion for embracing nature and its colour palette - green is leading the colour chart this year and Pinterest research showed it's a favourite for tiles.
Classic Victorian green tiles are having a moment as they're a favoured choice for kitchens and bathrooms. Original Style has a square Victorian Green Field Tile, PS84.95 per square metre, originalstyle.com TURN BACK TIME Vibrant colour choices are also inspired by the Seventies - think mustard, orange, greens and even splashes of red. They bring interest and character and help shake up spaces dominated by neutrals. According to the research, there's also a revival for shag pile rugs, record players and that ultimate boho retro piece, the peacock chair.
Lounge back in a Peacock Emmanuelle armchair in natural rattan with its characteristic high rounded back, PS654.50, hutsly.com INTERIOR LUST-HAVES Some pieces just hit the decor sweet spot and the outright winner of the Pinterest Lust-have award was a Loaf Thankster sofa, with the runner-up an Oliver Bonas luxe round bamboo drinks trolley, with marble top. A Penn desk with matching wall shelves from Made.com won the best workspace idea award. A light-filled space with Velux windows was chosen by Pinterest users in Glasgow as one of the regional winners of the awards.
HOME FAKEOVERS If you're on the move - a renter rather than an owner - you need savvy, temporary solutions to smarten a space. Reusable wallpaper (up 344% on last year) is a home decor hero and can stun as a statement on one wall or glam up a chest of drawers, and is becoming a firm favourite for children's rooms.
Bulky wardrobes eat space but simple clothing racks, rails or ladder storage are slimmer, and your favourite clothes can become an eye-catching display. Turn on the style cheaply by jazzing up a room with new legs for a sofa or handles for cupboards, and use vintage trunks and baskets for storage.
Wallpaper company Sian Zeng has a London Tree fabric sticker, PS195, which would please adults or children alike Florals are an easy way to add colour and pattern and Rosentapete by Coloray has a design of bold pink blooms on its self-adhesive reusable wallpaper, PS96.73 a roll, DAWANDA.com
Throw some shapes with Topps Tiles' hexagon rustic travertine tiles, PS65.22 per square metre, toppstiles.co.uk
If you're not green-fingered, there's an array of maintenancefree faux plants to choose from. A Succulent Arrangement With Pot, PS80, sweetpeaandwillow.com
Loaf Thankster sofa, from PS1,195, www.loaf.com
Oliver Bonas drinks trolley with marble top, PS395, oliverbonas.com
Penn desk, PS399, with matching wall shelves, PS99, Made.com
The Glasgow regional winner
Functional, stylish storage is a staple at Ikea and its Elvarli white bamboo storage units, two sections PS347, is a winner
John Lewis scooped the Best Dream Bedroom award with its blue setting featuring its Croft Collection Skye bed frame, double, PS699; Croft Collection linen bedding collection, from PS20 to PS135, and House by John Lewis navy Jersey bedspread, PS40
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|Publication:||Birmingham Mail (England)|
|Date:||Jun 1, 2017|
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