Paul spices up new rum mix.
HOW about a nice spiced rum to warm you up this Christmas? Well, one Teessider has come up with his very own blend - and the good news is its now on the shelves.
Paul Stephenson, general manager of Alnwick Rum, was given the responsibilty of developing a blend that will appeal to younger drinkers in time for the festive season.
So the 26-year-old came up with Golden Spiced Rum, which is blended with a hint of ginger and black pepper.
Paul said: "Our Golden Spiced Rum has been blended with a hint of ginger and black pepper rather than the sweeter vanilla-taste favoured by some other producers.
"We have deliberately chosen to go down a different ingredient route as our research has shown that this really appeals to the under-40 age group. We feel it gives the rum more texture and a unique flavour, especially when mixed as a long drink.
"We are confident that it will meet the growing demand for rum from the younger market. It has been launched in time for Christmas and is being sold online, in our own Taste of Northumbria shop in Alnwick, and outlets including Fenwick's."
Alnwick Rum was first made in the early 1900s to a secret recipe based on a blend of Jamaican and Guyanan rums.
The recipe was lost for more than 20 years before being rediscovered and put back into production.
"The original rum has a real history and was a great base to work from to create Golden Spiced Rum," said Paul.
"We are confident that it will prove popular."
To find out more or to buy Golden Spiced Rum visit www.alnwickrum.com
Paul Stephenson and the new Golden Spiced Rum at the company's Taste of Northumbria shop in Alnwick