PRIMEDIA AGREES TO ACQUIRE KAGAN WORLD MEDIA.
Acquired properties include such magazines as Kagan Euromedia, Asia Cable & Satellite World, 38 newsletters, 95 forecasting reports and 20 executive conferences. Newsletter titles for the U.S. market include Broadcast Banker/ Broker, Cable TV Advertising and Digital Television in the U.S. Newsletter titles for overseas markets include Asia Pacific Wireless, European Cellular and European Television.
Acquired assets also include kagan.com, a media news and data Web site with "Kagan-on-Demand," a pay-per-view service that archives analysis and relevant documents, and Kagan Consulting.
Primedia chairman/ceo Tom Rogers said that "a major component of the agreement is that Paul (Kagan) will become vice chairman of Primedia Ventures, our venture capital investment arm. This is the type of acquisition that the 'new Primedia' will look to make in that it adds a premier brand with talented individuals, new and traditional media applicability and opportunities for revenue growth."
Rogers also noted that "the broadband cable and satellite industries have become global industries and having the European and Asian counterparts of our U.S.-based Cable World provides excellent international expansion opportunities for Primedia."
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|Comment:||PRIMEDIA AGREES TO ACQUIRE KAGAN WORLD MEDIA.|
|Article Type:||Brief Article|
|Date:||Oct 17, 2000|
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