Printer Friendly

PRICE DROP ANNOUNCED FOR 'ENVIRONMENTAL' RECYCLED PAPER PENCIL

 PARSIPPANY, N.J., Aug. 30 /PRNewswire/ -- The suggested retail price is dropping for the first "environmental" pencil made from recycled paper, the manufacturer has announced.
 In time for back-to-school shopping and corporate purchasing for the fall, the suggested price of the Eberhard Faber EcoWriter" will be "slightly below the cost of pencils made of wood" and in the 15-cent- per-pencil range in most retail outlets.
 Increased sales and production efficiencies have prompted the price change, Eberhard Faber said.
 Designed to help conserve precious American resources, the product looks and functions like an ordinary yellow pencil in every respect, but the barrel is made entirely of recycled newspaper and cardboard fiber.
 The color of the EcoWriter eraser is green, instead of the traditional pinkish color, to signal the environmental benefit of the product.
 The EcoWriter is manufactured through a process resembling the production, in many respects, of other products made from recycled fibers. The pencil's graphite, eraser and aluminum ferrule are made from the same materials as other high quality pencils.
 Manufactured by Eberhard Faber in Lewisburg, Tenn., the EcoWriter is being offered in an eight count and dozen packages and gross display. It is available in supermarkets, mass merchandisers, commercial stationers, super stores and warehouse clubs nationally.
 The Eberhard Faber EcoWriter pencil packages carry the Pencil Maker's Association (PMA) seal of approval. This seal requires that the product be non-toxic and safe for children.
 Eberhard Faber is the world's largest pencil manufacturer. The company offers over 5,000 products in a diverse line which includes brand names such as Uni-Ball(R) roller pens, Textliter highlighters, Design(TM) are products, UHU(R) adhesives, Pink Pearl(R) erasers and Opti correction product.
 -0- 8/30/93
 /CONTACT: Danielle Kazmier, or Saul Bennett both of Robert Marston Marketing Communications, Inc., 212-371-2200, for Eberhard Faber/


CO: Eberhard Faber ST: New Jersey IN: SU:

LD-OS -- NY001 -- 6915 08/30/93 07:56 EDT
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Aug 30, 1993
Words:318
Previous Article:NORTHEAST FEDERAL CORP. COMPLETES SALE OF NON-PERFORMING ASSETS
Next Article:PHARMOS DRUG DELIVERY SYSTEM OVERCOMES BIOLOGICAL BARRIERS
Topics:

Terms of use | Copyright © 2017 Farlex, Inc. | Feedback | For webmasters