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PINNACLE UNVEILS TAPELESS COLLAGE FRAME FOR PHOTOS.

FORT WORTH, Texas-In an effort to help consumers create photo collages for wall display, Pinnacle Frames and Accents has introduced what it believes is the first Tape-Less Collage frame on the market.

As part of a full collection, this frame incorporates an easy-to-use, self-stick backing rather than the traditional adhesive tape to hold photographs in place. Typically, the process involves taping and repeated retaping of photos until they are positioned properly, which can take 20 minutes or longer, Pinnacle product developers found. But photos can be added to Pinnacle's new frame by peeling back a protective covering that exposes an acid-free temporary adhesive. Once exposed, the acid-free adhesive backing holds photos securely in place and assures proper placement in the frame. The temporary property of the adhesive backing allows for easy lifting and repositioning or replacement of any photograph in the photo collage frame.

A patent is pending on this invention, and Pinnacle said its Tape-Less Collage frame line will be ready to ship to stores in time for the holiday selling season. Suggested retail prices range from $12.99 to $24.99 for 11-by-14, 10-by-20 panel, and 16-by-20 inch frames, and the collection features traditional and contemporary solid wood frames with coordinating mat colors.

"We've reinvented the collage business with this revolutionary concept," said Tim Charon, senior vice president of sales and marketing. "Promoting this product in a retail store will attract new customers to the collage frame category because the product will be seen as remarkably easy to use," he said.

To grab the consumer's attention, Pinnacle has incorporated photography of the new concept "in use." Several highlighted phrases, such as "No Tape Needed!" point out the added feature and benefits.
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Comment:PINNACLE UNVEILS TAPELESS COLLAGE FRAME FOR PHOTOS.
Publication:HFN The Weekly Newspaper for the Home Furnishing Network
Article Type:Brief Article
Geographic Code:1USA
Date:Sep 22, 2003
Words:283
Previous Article:NEWS BRIEFS.
Next Article:MINI CHANDELIERS GET BIG AS SOLUTIONS FOR SMALL SPACES.
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