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PAUL FULLMER SPEAKS ON THE MAKING OF AN EXCELLENT COMMUNICATOR

 DETROIT, March 8 /PRNewswire/ -- Paul Fullmer, president, Selz, Seabolt & Associates, Inc., Chicago, will address a luncheon meeting of the Detroit Chapter of the International Association of Business Communicators (IABC). The luncheon will be held at noon on Wednesday, March 10, at the Radisson Hotel Pontchartrain, 2 Washington Blvd., Detroit.
 Fullmer's presentation, "The Making of an Excellent Communicator," explains the principles of excellent communication that are critical to the success of organizations and their communicators. He will also walk program attendees through a "Quick Diagnostic" to assess their individual and departmental communication skills and needs.
 The presentation is based on new information from "Excellence in Public Relations and Communication Management," a multi-year study sponsored by the IABC Research Foundation. "Excellence-Volume 1," the first book based on the study providing a new model for excellent communication, was published in May 1992.
 Among key findings to be presented by Fullmer, an IABC Foundation Trustee, is the fact that it is the top communicator who most influences excellence in organizational communication -- regardless of the type of support communication gets from management or the corporate culture. "The knowledge and behavior of the top communicator is the single most important factor in creating excellent communication," Fullmer said.
 The meeting will begin with registration at 11:45 a.m., lunch served at noon with adjournment at 1:30 p.m. Cost for IABC members is $18; $25 for non-members; and $12 for students. For reservations, call Nancy Skidmore at 313-546-5490.
 The IABC Research Foundation is the research and education arm of the 11,500-member International Association of Business Communicators. IABC has 122 chapters in Canada, the United Kingdom, Australia, Belgium, France, Hong Kong, Ireland, the Philippines, Mexico, New Zealand, Spain, and southern Africa.
 With more than 250 members, IABC/Detroit is one of the largest chapters of the International Association of Business Communicators.
 -0- 3/8/93
 /CONTACT: Mike Wilson, 313-262-5850, for IABC/


CO: International Association of Business Communicators ST: Michigan IN: SU:

ML -- DE01A -- 3786 03/08/93 07:50 EST
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Date:Mar 8, 1993
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