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PAINEWEBBER ADDS READER'S DIGEST ASSOCIATION TO ITS FOCUS LIST

 PAINEWEBBER ADDS READER'S DIGEST ASSOCIATION TO ITS FOCUS LIST
 NEW YORK, May 20 /PRNewswire/ -- PaineWebber Incorporated announced today that it has added Reader's Digest Association (NYSE: RDA) to its group of stocks known as the PaineWebber Focus List.
 The Focus List is a dynamic, carefully chosen list of no more than 30 select companies that the firm has rated buy or attractive.
 The Focus List uses a method of stock selection designed to maximize growth potential and minimize risk. The 30 stocks that comprise the Focus List are chosen by a committee of senior PaineWebber professionals whose selection criteria combine elements of fundamental, quantitative and technical analysis.
 After a stock is chosen, it is scrutinized daily and is removed from the list when one of two things happens: the PaineWebber analyst downgrades the stock, or the Focus List's proprietary Stop-Loss discipline indicates that the price threshold has been violated.
 Reader's Digest Association, headquartered in Pleasantville, N.Y., is a worldwide publisher and direct mail marketer of magazines, books, recorded music and other products. Company revenues for June 30, 1991, were reported at $2.3 billion.
 Carolyn J. Cole, senior vice president and chairperson of the Focus List Committee, said about the selection, "Reader's Digest is a classic example of a company with a strong franchise, significant international exposure and the ability to grow earnings in the face of a slow growth economy."
 To receive recent performance data or a complete list of stocks on the Focus List and additional information about those stocks, please contact any investment executive at your nearest PaineWebber office.
 PaineWebber Incorporated is one of the nation's leading full-service securities firms with 270 offices and 4,870 investment executives worldwide.
 -0- 5/20/92
 /CONTACT: Beverly T. Spano of PaineWebber, 201-902-6775, or Jeffrey Z. Taufield of Kekst and Company, 212-593-2655, for PaineWebber/
 (RDA) CO: Reader's Digest Association ST: New York IN: PUB SU:


SM-PS -- NY092 -- 2487 05/20/92 16:42 EDT
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Publication:PR Newswire
Date:May 20, 1992
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