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P&G ASSIGNS INSTITUTIONAL ATTENDS TO NORLICH STOLLEY LAWARRE, INC.

 P&G ASSIGNS INSTITUTIONAL ATTENDS TO
 NORLICH STOLLEY LAWARRE, INC.
 CINCINNATI, Jan. 15 /PRNewswire/ -- The Procter & Gamble Company (NYSE: PG) today announced the appointment of Northlich Stolley LaWarre, Inc., Cincinnati, as the advertising agency for Institutional Attends incontinence products, effective immediately. Northlich Stolley LaWarre, Inc. previously handled several projects for Institutional Attends.
 In addition to Institutional Attends, Norlich Stolley LaWarre, Inc. will continue to handle Professional Crisco, Frymax, Whirl and several other Commercial Service products.
 -0- 1/15/92
 /CONTACT: Ann Jenemann Smith, 513-983-3686, or Sydney L. McHugh, 513-983-4185, both of Procter & Gamble/
 (PG) CO: Procter & Gamble ST: Ohio IN: HOU SU:


KK -- CL017 -- 0098 01/15/92 15:08 EST
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Publication:PR Newswire
Date:Jan 15, 1992
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