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P&G ANNOUNCES EXECUTIVE RETIREMENT AND ELECTION OF NEW DIRECTOR

 CINCINNATI, Dec. 14 /PRNewswire/ -- The Procter & Gamble Company (NYSE: PG) today announced that after more than 34 years of service, Gerald V. Dirvin (56), executive vice president and member of the board of directors, will retire on April 30, 1994.
 Chairman and Chief Executive Ed Artzt said, "Jerry has made enormous contributions throughout his career -- in our food/beverage and paper businesses; as head of all our staff functions, and most recently in his leadership of the company's major restructuring initiative. He is a valued colleague, advisor, and personal friend. The company and I will miss him."
 Commenting on his decision to retire, Dirvin said, "I really believe in the importance of reducing the number of management layers in our organization. It is a key goal of our restructuring. I saw an opportunity within my own staff areas to cut a layer by eliminating my position. That's where my decision to retire came from. Also, our senior staff managers have the experience and ability that allows us to do this." Dirvin went on to say, "This is a good point in my life to make this move. I've had a wonderful career with the company and I'm now ready to shift gears."
 In anticipation of Dirvin's retirement, the company's board of directors elected Charles R. Lee (53), as a director of the company, to succeed Dirvin, effective March 8, 1994. Lee is chairman of the board of directors of GTE Corporation and its chief executive officer.
 A native of Pittsburgh, Lee is a graduate of Cornell University and the Harvard Graduate School of Business Administration. Prior to joining GTE, he held a variety of financial and management positions for United States Steel Corporation, Penn Central Corporation and Columbia Pictures Industries, Inc. He joined GTE in 1983 as senior vice president-finance. He was named senior vice president-finance and planning in 1986 and president, chief operating officer and a director of the corporation in 1989. Lee became chairman and chief executive officer in 1992.
 Lee is a director of USX Corporation, The Travelers Corporation and Contel Cellular, Inc. He is a member of the president's National Security Telecommunications Advisory Committee; the Business Roundtable; the board of directors of the Stamford Hospital Foundation; the board of trustees of Cornell University and the Harvard Business School's board of directors of the Associates. Currently, he is the chairman of the New American Realities Committee of the National Planning Association and a member of the board of trustees.
 -0- 12/14/93
 /CONTACT: Elaine Matthews, 513-945-8036, or Linda Ulrey, 513-945-8210, both of The Procter & Gamble Company/
 (PG)


CO: The Procter & Gamble Company ST: Ohio IN: HOU SU: PER

AR -- CL009 -- 3618 12/14/93 11:40 EST
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Publication:PR Newswire
Date:Dec 14, 1993
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